TJ Larkin Profile picture
Oct 10, 2022 18 tweets 4 min read Read on X
Investing in ENS domain names now could make you a millionaire in the next crypto bull run.

A thread 🧵
Web2 domain names frequently sell for six or seven figures (connect.com for $10mil two months ago).

Even average domains can sell for five figures (homepage.xyz for $60k in April). Image
These domains are sold almost exclusively for the purpose of commerce.

There is near zero need for an individual to have a web2 domain.
In web3, anyone who participates needs a crypto wallet. These wallets come automatically as a string 40 random characters.

Not something you would ever remember or be able to easily communicate to someone.
Therefore, a web3 domain name becomes necessary to get all the value of web3.

Most important value you get with this new name is an identity that will signify your status.
In the web3 future, our identities will be composable, meaning we can take them with us from one platform to another.
You can have the exact same identity on all platforms;

• social media
• video games
• email
• banking Image
Web2 silos will be a thing of the past.

Just because you're a little late to tik tok, it doesn't mean you can't have the same username you have on twitter.

In web3, this problem vanishes.
As we've seen in web2, your identity can be a massive flex.

Having a great name on twitter or in a video game can automatically give you status before the person knows anything else about you.
If it's a great name, people will assume you were either super early and smart, or you are rich enough to buy a great name.

And this already happens in web2, where that great name only helps you on one specific platform.
When web3 becomes the norm, everyone with an internet connection will want an ENS domain.

That’s a market size of 5 billion+ potential buyers.
With that many buyers, who are all looking for their one single online and metaverse identity, how high will the price go for great ones?
And each ENS domain is a 1 of 1 NFT.

If your name is John and you want john.eth, you have to be willing to pay more than every John on the planet to get the one john.eth.
The key to investing in ENS domains to be able to make millions on them in the future is to think from first principles.

In the web3 world, what names will people be willing to pay five, six or even seven figures to be known as?
Right now, you can get amazing ENS names on the secondary market for $250-$2k.

Imagine what they could be worth when everyone on Earth wants one...
That's it for my first ENS thread. Thanks for reading all the way through.

Follow me for more ENS discussion as well as simplified crypto concepts.

My goal is to make web3 simple.

Message me if I can help in anyway.

Love making new internet friends!
ENS HQ Newsletter is officially live!

If you want to stay up to date on what's going on in the ENS space, please subscribe.

enshq.beehiiv.com

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More from @TJLarkin23

Jan 30, 2023
My take on the ENS DAO wanting to buy/gift names to brands and celebs:

While I'm certain that this is being done with the best intentions and with the ENS ecosystem's best interests at heart, it would be a massive mistake.

Let me explain.

👇
The #1 reason I believe ENS has grown as big as it has, and is 200x bigger than its nearest competitor, is because of the complete freedom in all respects.

All names were available with zero restrictions.

Only pricing differences are based on character count, and that's it.
Minting house.eth cost the exact same as ef48b.eth.

Zero restrictions on the ability to mint brand names or celeb names.

This allowed early adopters thinking long-term to invest in the ecosystem by buying up great names of all kinds knowing they may be valuable later.
Read 22 tweets
Jan 28, 2023
Who listens to movie scores while you work?

What are your favorites?

My favorite non-obvious choice: twitter.com/i/web/status/1… Image
Some other favorites of mine ImageImage
ImageImage
Read 5 tweets
Jan 26, 2023
If you're buying ENS domains on the secondary market, make sure you verify its legitimacy first.

One important step is verifying that the wallet selling it owns it.

Steps:
•Look at the wallet address of seller
•check domain on ens.domains
•no match is a scam
👇 ImageImage
You can see that the wallet that is selling this domain ends in 529f.

But when you put in 000.eth in app.ens.domains, which is the official system for ENS domains, you can see that the actual owner of 000.eth's wallet ends in AfC4. Image
This confirms it's a scam.

One other obvious aspect is to use some common sense in pricing.

000.eth is obviously insanely valuable, even if you didn't know it sold for over $300k.

If someone is selling something for 90% less than reasonable, antennas should go up.
Read 4 tweets
Oct 24, 2022
What makes a good #ENS name (for investing purposes).

A thread 🧵
There are an infinite amount of ENS names that can be created.

Some are amazing and will sell for millions in the future.

Some are pretty good and will sell for a good profit.

Most are awful and will never sell.
The key to a good name is that it is instantly recognizable.

When someone sees the name, they should not have to do any mental process to figure it out its meaning.

Their brain should be able to process the name instantly.
Read 12 tweets
Oct 10, 2022
I created the first full course (I think) about #ENS domains.

• What they are
• Why they matters
• Long term outlook
• ENS vs competition
• Good vs bad domains
• Sub Domain potential
• Why it's a 100x opportunity
• much more

ensapex.gumroad.com
I made this course mostly to help intro people into the ENS space.

Outside of me giving my opinions, there's nothing here that isn't already available.

For you ENS degens, probably not much new information for you.
But if you have any friends or family who you want to get them up to speed in the shortest amount of time possible, this could be good for them.

I'm still amazed at how many crypto people don't have the first clue about ENS and why it's so significant.
Read 5 tweets

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