JChoe Profile picture
Oct 21 10 tweets 4 min read
I want to return to ambiguity strategy, reflexive control and the mosh pit analogy real quick with regard to #NAFO.

Facing an unclear potential attack by a known manipulative opponent, the smart thing to do is NOT a knee-jerk defensive response.

1/10
In an attacker's shoes, if I know that NAFO as a movement will react predictably to, say, being accused of fascism or working for the CIA (lol) then that gives me a degree of leverage to control it.

This is "reflexive control" doctrine.
georgetownsecuritystudiesreview.org/2017/02/01/dis…
2/10 Image
"Appeals to specific leaders' character" should ring pretty familiar right now to NAFO people.

They're doing that in order to discourage NAFO as a counter-disinformation movement.

That's because NAFO has a tangible effect on their ability to spread lies.

3/10 Image
It's probably odd if you don't take it that seriously, but I'd argue NAFO is the most successful civilian response strategy to disinfo we've ever seen, actually.

It's not just the data, to me; it's how we interact with the disinformation ecosystem.

4/10

So if we're pretty sure that there's people trying to discredit NAFO, and we're pretty sure that it's at least somewhat organized, although we don't know for certain...

The proper defensive response, I'd argue, is not, like, picking someone random and #article5'ing them.

5/10
Instead, it's repositioning NAFO so that it's harder to call it fascist, or inorganic, or whatever.

NAFO is already somewhat like this; I've extolled the diversity and inclusiveness of NAFO already, for instance.

That's a position of strength for the movement.

6/10
It's like, how are you going to call a movement of folks who openly celebrate differences, raise up their LBGTQ and women members, and have highly individualized political art pieces for their profile pics "fascist"?

That's actually an antifascist movement I'm describing.

7/10
Similarly, a focus on fighting disinfo and having hard-verified facts to win arguments - especially for war crimes - is another positional advantage that NAFO has.

It's hard to accuse us of spreading disinfo when we fact-check each other and only tweet good sources.
8/10
This is actually not one of those things where I'm going to say "durr everyone should do this" ask people "hey we have got to watch out for this".

On the contrary. The way that it's set up and the way that it's running as a movement is fine. It's still growing, importantly.
9/10
I'm saying, keep doing what y'all do instead of focusing on the (ambiguous, always ambiguous) threats to the movement.

Maintain the position of being the witty anonymous army on the side of the truth with irreverence and humor and acceptance of difference.

That *works*
10/10

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More from @JoohnChoe

Oct 25
It's a somewhat arbitrary starting point that'll make sense in a moment:

We have two basic (rather steep) evidentiary burdens to establish in order to explain what's going on:

1. A pattern of far-right power grabs

2. It involves Russia

Becker found both in 2019 in Sweden. Image
Becker's sources map out an "ecosystem" of far-right, low-quality news websites, some of which were created by Sweden Democrats.

Portions of that website trace back to ad revenue from a strangely far-right auto parts retailer with Russian owners.

This is a recurrent pattern. Image
The history of active measures is rife with such instances; ideological insensitivity is a critical moving part, in my opinion.

Russia doesn't necessarily agree with the ideologies it amplifies - it hasn't been backing rightist causes for decades because it agrees with them. Image
Read 4 tweets
Oct 24
Movements & startups have interesting similarities.

Both are 'baby' institutions; people in movements end up in institutions to enact or ensure change, startups end up the institution.

So, agility in testing, discarding or amplifying concepts of the group end up important.

1/4
Somewhat against expectation, movements, like startups, also pivot - they start out making or doing one thing, then they decide to make another thing.

This sounds hand-wavey without examples: on the startup side, Slack's a great example.

businessinsider.com/inside-the-vid…

2/3 Image
Radical populist movements pivot all the time; Q pivoted from an Internet cult to a political movement blended with Christian Nationalist beliefs.

Moments of legitimization, like what MTG offers here, were important inflection points in that process.


3/4 Image
Read 4 tweets
Oct 23
A guild leader for a progress guild - a group of gamers who specialize in beating content first - once told me, there is a basic, basic trick to leading online most people don't know.

It's harder to explain than it is to describe.

The trick is, always be the one who talks.

1/8
This is more specific to "volitionally anonymous" settings where choose how much of yourself you reveal, and people are having fun together (e.g., video games or social media).

It is cynical to note but true that people having fun are not necessarily fun to be around.

2/8
Complicating issues, in most social video games and social media, group size is directly proportional to group power.

And, both social media and social video games offer limited, at best, tools for blocking (and reporting) bad actors and people you don't want to talk to.

3/8
Read 8 tweets
Oct 18
Here's the basic problem with information war that NAFO addresses - and the reason why we're a big enough threat that someone bothered to go through Kama's old tweets:

Information war targets civilians, but there's no civilian response strategy.

There wasn't, until NAFO.

1/16
Extraordinary claims require extraordinary evidence and this is one such claim.

Such evidence is, luckily, not lacking with regard to Russian cyberwar & influence efforts targeting Americans (here) nor for RU information war practices internationally
justice.gov/opa/pr/us-char…
2/16
The specific problem that NAFO addresses is information war practices against civilians in the U.S. and our partner states.

We know from '15 and '16 in America that this is a truly industrial-scale operation.



3/16
Read 16 tweets
Oct 17
So there’s a concerted effort to smear NAFO’s “founder” as a Nazi, I don’t think that’s any news to most people following this Twitter.

Let’s discuss that strategically shall we?

1/x
Attacker intent and desired outcome are fairly easy to guess here; they want to discredit the NAFO “brand”, slow the growth of the movement, and diminish our ability to earn positive media coverage and talk back to them on social media.

2/x
On the merits, the facts are true - Kama does appear to have said that - but this isn’t about facts; it’s about controlling readings.

It runs into a big problem right off the bat when he openly admits it and has a “come to Jesus” moment (not ON Jesus, that’s different).

3/x
Read 11 tweets

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