Thread by @AnnieDuke

In #QUIT, I outline the various cognitive and motivational forces that work against good quitting behavior. There’s sunk cost bias, desire for certainty, escalation of commitment, status quo bias, and endowment bias (to name a few).

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I go into different mental models and frameworks to build good quitting behaviors into your toolbox, like thinking in expected value, increasing flexibility in goal-setting, establishing “quitting criteria” and contracts, etc.

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I can’t emphasize enough how important these tools are — but it can be difficult to bring your team or company along as well, especially when collaborative settings add in a whole host of additional group dynamics and biases that work against good decision-making.

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That’s why I’m excited to partner with @BalloonPlatform to bring the frameworks from #QUIT to life in my Flight Cohort. I’ve worked with the Balloon team to create exclusive discussion questions about prioritizing with the “monkeys and pedestals” model.

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.@BalloonPlatform’s science-backed workflow negates harmful group dynamics and eliminates groupthink to improve decision-making. Leaders receive prioritized insights that reflect the entire group and are more diverse, leading to stronger decisions and uncovered opportunities.
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If you're a business leader looking for a bias-free environment to make strategic decisions, a team leader looking for efficient way to accelerate decision-making, or an exec-level decision maker who wants to reduce risk & gain competitive advantage—I recommend signing up.
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You also get copies of #QUIT for your team, an in-depth report deliverable with analysis, and recommendations on how to move forward from yours truly.

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If you’ve already purchased #QUIT, you can get a discount code for 10% off of my Balloon Flight Cohort by filling out this proof of purchase form: surveymonkey.com/r/QuitADuke

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You can find more information and sign your team up for the Flight Cohort by visiting this webpage: learn.getballoon.com/annieduke. There are only 25 spots available, so act fast!

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