Jason Kint Profile picture
Oct 29 21 tweets 9 min read
So Facebook was absolutely torched earlier today at a hearing before Canada Parliament while trying to prevent legislation mirroring the Australia law they failed to stop which is now working as planned. Facebook torchings can be entertaining.

Shall I post some video? /1
First, some housekeeping up front by MP to establish when Facebook flipped out by blog post last Friday night by claiming it was never given an opportunity to testify and then threatened to block all news in Canada, it turns out Facebook never even requested to testify. /2
This was super interesting as questions turned to Facebook’s intentional chaos in Australia. MP probes whistleblower claim a FB special ops team handling Australia signed additional NDAs specific to the project and whether Canadians have also done same. Watch the squirming. /3
Lordy, when the MPs read through the WSJ whistleblower report on how Facebook allegedly worked to intimidate Australia parliament, it sounds worse every time. /4
MP then dives in deeper on the technical details of the whistleblower report which showed Facebook didn’t use a standard “canary method” to safely roll out blocking of news allowing many many pages of civil society, health and medical pages to also be blocked in process. /5
Another MP steps in, Facebook once again nailed down for “whining” about not being asked to testify then showing up and failing to answer legitimate questions of trust. Interruption midway by MP clearly running interference for Facebook (Conservative, more shortly). /6
Brutal. “The takedown is going according to plan.” /7
MP then labels Facebook’s threats and executions in Australia and Canada as “robber baron tactics.” New descriptor for me. But the shoe fits. /8
And a third MP steps up and again dives into the brutal details of the Wall Street Journal whistleblower report on Australia commending the importance of this good journalism up top. 🙏🏽 /9
“I was not involved” and “I am not aware as well” are the response of the two Facebook witnesses as to the incredibly damning actions and communications by Mark Zuckerberg, Sheryl Sandberg and Campbell Brown shared by the whistleblower to the WSJ and government agencies. /10
Also interesting line of questions to get at decision making and approvals from Zuckerberg. We’ve seen this show previously. The buck stops with MZ but decisions are made by an unidentified group. Of course, these people can’t block news for an entire country without MZ. /11
You’re damn right I ordered the code red. No, actually they continue to dodge answers but correct news won’t be blocked for 21 million people without approval from the very top. /12
Oooh. Super good question. MP notes how Facebook intentionally amplified and gave priority to authoritative news brands around the 2020 US elections which certainly calls into question Facebook’s argument news has no value to the company. /13
Wow, crazy to see MP jump in again to defend Facebook and its witness. Oh now, Facebook is being “badgered” she claims. Watch. It’s a bad look. You wouldn’t have this from either party in the U.S. /14
“I think Ms. Thomas watches too much Law and Order although it is good for the Conservatives to stand up and defend Facebook…” /15
To Facebook…ooomph. “do you know if your company is planning to threaten the government of the United States of America”…as it also has similar legislation before it. /17
Thx. just wanted to make sure it wasn’t missed as another Parliament dug into evidence of Facebook’s bad behaviors. Tip of the hat to the MPs in the videos (@lisahepfner @AHousefather @Chris_Bittle) and WSJ for its outstanding report. (@JeffHorwitz @keachhagey @Mike_Cherney) /eof
Looping this with the live thread from the hearing. Again, this was Facebook testimony up in Canada today where Mark Zuckerberg still has an active subpoena to testify.
“They don’t want it to spread.” - @BGrueskin. For those who instead want to hear directly from a journalist on how the same code has worked in Australia and why FB wanted to isolate it there, I highly recommend @BGrueskin. He spoke to it here: .
Grueskin also published a written report around the same time the former chief of the Australian consumer and competition agency wrote his own which he testified to in Canada. All good.
Meanwhile credit to @Kantrowitz for being one of the few US reporters who tried to pin Facebook down when speaking to one of their top executives. Clegg says he didn’t want to do what they did in Australia which is quite a statement considering the above.

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More from @jason_kint

Oct 28
You may have missed it last Fri but Facebook took step one of its threat to block news, wreak havoc in Canada as it did in Australia to try to stop legislation. They testify in 15 minutes so will try to thread key moments here for interested folks. /1 ourcommons.ca/DocumentViewer…
Here is a pretty good report on what they did in Australia thanks to a brave whistleblower and fine reporting by WSJ press. Australia was under-covered beyond Facebook spinning up misinformation and hysteria. The law is working pretty well as intended. /2 wsj.com/articles/faceb…
And a report from last Friday on Facebook’s threat to do same thing in Canada. You can be certain it’s an early step in an incredibly detailed plan by Facebook to slow or stop this legislation. They need and value news. These are “negotiating tactics.” /3 theglobeandmail.com/politics/artic…
Read 13 tweets
Oct 26
Facebook sinking to 2017 levels ahead of earnings seems like big news. Reminder, it’s not the economy, it’s the biz model. What FB calls “signal loss” from what we call its “surveillance advertising” as it’s 97% of FB revenues and under threat from tech, consumers and regulators.
Oomph. Worse than I expected. I’ll await earnings call to get more color (although analyst q&a is normally fairly worthless for these calls). Paying attention to EU (down 16% vs last year) where the data use limitations are closing in more quickly on Facebook. /2
Here are the overall financials. Revenue down 4% with audience decline in most valuable markets (EU and North America). Hard to tell how much this drop is still being mitigated by increasing ads, growth hacking and normal Facebook shenanigans. Regardless, this hurts. /3
Read 14 tweets
Oct 21
woah, been waiting for this. Facebook just <blinked> in Canada showing its real fears of Online News Act moving quickly through Parliament. Pls don't post a link to their misleading blog post and do their PR for FB. I'll wait for real news reports, a few thoughts from me. /1
First, working backward, Facebook notes how "incredibly important" Canada is to it. Zuckerberg and Sandberg refused a summons from Canadian Parliament, Facebook is being sued by their gov't for the cover-up in which they say Canadian privacy laws don't apply to their "breach." /2
Second, Facebook geniuses sure seem to have problems with simple math when it's not in their favor. This would be a $121 cost per click. Meaningless anyway as it discounts the data FB mines from publisher sites abusing market power, misses entire point of the legislation. /3
Read 9 tweets
Oct 19
Remember when Facebook freaked out in australia and blocked all news temporarily causing intentional chaos trying to stop new competition law? That new law is working. Now leaders are sharing these lessons to parliaments globally, including Canada on its new #c18. Brilliant.
This full bit from Ben Scott is super well said here. Parliaments understand better than ever the gatekeeping by the two companies, Google and Facebook, leading into new laws in possibly three major Parliaments this year. #c18
Ultimately Google and Facebook have lost narrative on both data and antitrust. Only their $ can buy influence to slow down legislation. It’s worked in Congress as @SenSchumer @SpeakerPelosi haven’t moved on the major antitrust bills. But Canada, EU and Australia are leading. ❤️
Read 5 tweets
Oct 18
not often I tweet semantics with u but can’t say FB *did not do* but then “seems to be” including when 2 previously unreliable FB execs say, “appears to be.” Yes entire sequence is dubious. Wire looks bad (now reviewing its work?) but it leaves key questions not answers. 1/5
And no one at FB has come close to clarifying questions about xcheck (including for its own “oversight board”) that surface this level of distrust for a FB priority user framework (not in itself a terrible idea if transparent and supporting civil society). 2/5
eg Flagging Neymar faster for posting harmful content because of his influence is good. Letting him break rules longer because he’s Neymar is very very bad esp if revenge porn. Reporting process by users can also be prioritized but govt officials should be last in line IMHO. 3/5
Read 5 tweets
Oct 17
Watching @shenan kick off nyc industry conference (@adexchanger). Reed is a longtime leadership voice on improving digital media. Today: “we run ads in places we are proud to run them.” If every marketer took this approach, the world would be much better off. #PROGIO🧵 /1 twitter.com/i/web/status/1…
Reed gives Google props for delaying deprecation of 3rd party cookie. Reality is G put out misleading research on impact and antitrust + privacy laws are a hornet’s nest for G. Like their shenanigans with rollout of GDPR, it hits at intersection which threatens G’s biz model. /2
Which leads us to session 2, an interview of Google senior exec, Dan Taylor. Lots of laughter from interviewer whether G is bluffing on cookies going away. Sort of nuts with global lawsuits vs Google for abusing industry by leveraging market power on all sides of supply chain. /3
Read 30 tweets

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