5. Partner with Influencers and give them 100% commission
@AKASpencerScott Research and make a list of influencers who talk about office culture, remote teams, no-code tools, work-from-home, etc.
Find all these Influencer's emails using @MeetApollo
@AKASpencerScott@MeetApollo Send them a hyper-personalized email. Take a picture holding a whiteboard (or their product) with their name
Sounds crazy, but that's why it works. If somebody sent you an email holding a whiteboard with your name on it, would you not reply?
@AKASpencerScott@MeetApollo c. Give them a 100% commission on any sale they bring. They keep revenue for month 1, if your product is any good, some users will be retained, and you'll keep the revenue from month 2 onwards.
The traffic from all these sources will come to your website.
@AKASpencerScott@MeetApollo Your app is ready. The designer was late, and the dev didn't exactly match the design, but hey, you have a MVP.
You also have an email list with 500+ sign-ups and some paying customers.
@AKASpencerScott@MeetApollo Unless there are major problems with your app, don't wait to test out the bugs in your app, launch it and use the pressure of losing customers to fix bugs faster.
How I use it:
📍 Easy to use sleek inbuild templates for landing pages
📍 lets you set up a landing page in less than 60 mins
📍 Super easy with customization of branding & edit the marketing copy
How I use it:
📍 Easy to keep track of ongoing sprints
📍 a spreadsheet with good UX/UI
📍 record all your users data / crm
📍 Easily collect data using simple forms
Netflix Director Mike Cessario sold $130M worth of water last year.
His company Liquid Death is dominating the water industry with edgy branding and masterful storytelling
Here's how it grew to a $700 valuation overnight
In 2018, former Netflix director, Mike Cessario started Liquid Death, a canned-water brand to make drinking water cool again with a tagline - "murder your thirst"
Instead of selling the quality of their water, they sell the idea that drinking their water is cool, new & different
Mike knew the power of branding & positioning from day one.
While all the water-based companies were talking about nature, purity, taste, etc, he came out with water in a can, that looks more like an energy drink or a beer and called it "Liquid Death".
15 websites that every startup founder NEEDS to know about
(and 3 you likely never heard of)
👇
1) Apollo
Apollo has been my go to cold-outbound secret for the past 2 years. They have access to everyone's email with 99% accuracy, and a super simple drip sequence.
I cut my cold-outreach skills on this and it was game changing.