Kara Swisher Profile picture
Nov 7 6 tweets 2 min read
Blah blah blah blah, blah blah. (Welcome to my world for the last 25 years everyone — now you don’t have to wonder why I sometimes get testy.)
Let me say that tech has many thoughtful and insightful people I often have debated and disagreed with over the years. Then there is a class of second and third tier people who suck up to the bigs, riding in the wake and at some point thinking they are as important. They are not.
Many moguls have these remora fish swimming about them, licking them up and down, and thinking they matter. Most smart leaders I know avoid such smarmy yes men. But some let these unctuous enablers remain and everyone quietly snickers at them. You should see my texts I get.
One quality they always have to feign an image as a man of the people and to slag the elite, while they lives of obscene comfort and luxury with multimillion-dollar parties, private jets and almost no connection to the life most people lead. They are the elite in every metric.
Most of all, they are profoundly ignorant about things they nonetheless spout off on, frequently wrong but never ever in doubt. They are the worst part of tech, which is too bad since there are so many amazing people in tech. This type of hangers-on is not one of them.
The only comfort is that these noisical toadies to the big dogs will be forgotten in time, since they were without true contributions, yammering on and making forgettable products. The past is littered with such ephemeral men whose names will soon escape us.
Not soon enough tho.

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More from @karaswisher

Nov 7
In fact i got a lot of attagirls re my suck up thread with many people saying they are glad I called out that type of insufferable techie. That said, rather than praise I wish they would be explicit in calling it out like @sacca instead of being worried about the next deal.
Chris did this too when all the potentates of SV went to visit Trump in December of 2016 without publicly calling out his toxic anti immigration screeds. Three who went were immigrants. It is the opening of my upcoming book, but here is the original story: vox.com/platform/amp/2…
Read 5 tweets
Nov 5
So just sucking on a bottle here and Sol had one interesting thought: Many of us for years have been talking about the shoddy way Twitter was run under its inventor Jack Dorsey, including lack of product direction, a part time ceo, weak sauce for advertisers, staff bloat.
So why is there a need now to kick that staff in the teeth on the way out rather than Dorsey? I get the impulse to declare a disaster & dub yourself a savior. But in the boy’s club of SV, the lords never blame each other for their obvious mistakes. They prefer to whack the plebes
Btw anyone paying the slightest amount of attention knows this. I assume even the Elon stans grok it. Of course they do. But they never drop a dime on their own kind & did not back when it was actually happening. All sunshine and roses then and blame anyone but their pals now.
Read 4 tweets
Nov 5
“Power to the people” looks like the catchphrase of the new Twitter regime in marketing materials I’ve seen for annual $99 auto-renew blue check come on. It’s already been repeated by Musk & Sacks in more obstreperous tweets this week, but the tone is much less lords & ladies.
While it can still change, it’s more CELEBRITIES ARE JUST LIKE US aspirational marketing: “Your account will get a blue check mark indicating you're a human, just like the celebrities, companies, and politicians you already follow.” Note: Oxford comma!!
Of course, many of those high profile existing blue checks are refusing to pay like @StephenKing and @AOC and @WilliamShatner since they find it without value (me too), so it might be a thing NOT to have one. They are basically going for a Dr. Seuss’s star-bellied Sneetches vibe.
Read 8 tweets
Nov 5
Not quite right. Due to layoff laws in places like NY and California, employees must be promised 2 months of “non-active” employment (where they don’t work but get paid) Another month of “severance” is apparently awarded if they sign whatever Twitter wants them to sign.
This is pretty normal. But not over and above. That it loses $4m a day is no bueno, but sort of unrelated.
Most companies I have covered give that extra month or even more, beyond what is required, so it’s not particularly generous or not generous. In my experience, I have seen those 2 required and 2 to 4 more.
Read 4 tweets
Nov 4
Capitalism is a bitch. Also karma. Also sometimes, if I am being honest, Kara, tho not when calling out this crybaby billionaire nonsense. It’s a business and they’d advertise with Satan Inc. if it sold stuff.
One thing for sure, I can monetize your content.
Remember fail whale? I do! Time to bring it back! @JohnPaczkowski get to work! allthingsd.com/20100120/how-c… Image
Read 6 tweets
Nov 4
Some history: Here is an interesting piece I did in 2016 on David Sacks, who is now one of the leaders at Twitter, in which he apologized calling rape “belated regret” in a book he wrote with Peter Thiel in 1996. Note too $70k to @HillaryClinton campaign: vox.com/2016/10/24/133…
And here is one in which we talk about his laudable attempt to revive the then troubled Zenefits — he was a very different dude back then, as you can see: vox.com/2016/10/18/133…
Here is another that @MikeIsaac did on he and Musk leaving Mark Zuckerberg’s political org in 2013: allthingsd.com/20130510/elon-…
Read 5 tweets

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