Today it's said to be insolvent and in the midst of an acquisition by Binance.
Here's everything you need to know about Alameda Research and the collapse of FTX:
👇
Troubled crypto exchange @FTX_Official has faced severe liquidity issues in the past few days and has now agreed to terms its primary competitor and investor, @binance.
The balance sheet's accuracy was subsequently confirmed by Alameda's CEO, Caroline Ellison.
So why was this a big deal and how did it result in one billionaire acquiring another billionaire's company and the entire crypto market going into free-fall?
Alameda is FTX founder and billionaire Sam Bankman-Fried's first venture, a wildly successful crypto hedge fund he founded after getting his start arbitraging the Japanese Bitcoin premium:
FTX was in fact founded *after* Alameda, as a platform "for traders, by traders."
By its own measures FTX is the 3rd or 4th biggest exchange in the world.
And since its inception, there has been wild speculation on the relationship between the entities.
It doesn't help that in its early days, Alameda was the first market maker for FTX, giving the exchange the liquidity it needed to get off the ground.
The crux of this current crisis is a narrative violation surrounding that relationship.
The prevailing narrative of FTX-Alameda had been one of brazen corruption:
FTX gives Alameda priority orderflow, allowing its sister hedge fund to front-run other traders.
Taking a few privileged basis points on the 3rd largest exchange would be a perpetual money machine.
But FTX isn't Alameda's data source.
FTX is Alameda's piggy bank.
Sam uses a highly profitable exchange as a source of capital for a wildly profitable trading operation.
In a moment of foreshadowing, Sam tells David Rubenstein about Alameda's early days:
"We were cobbling together credit agreements."
It must be wildly frustrating to have a winning strategy but no capital to deploy.
FTX was invented to solve that issue.
Let's return to Alameda's balance sheet:
The incriminating revelation from Coindesk was that a plurality of Alameda's assets ($5.8 billion of the $14.6 billion reported) were in FTX's own exchange token, $FTT.
A large majority of the rest were in Solana ecosystem tokens.
As with other exchange tokens, owning and staking $FTT offers certain benefits to traders on FTX's exchange:
This "low float, high FDV" strategy is worth touching on, because it applies to other tokens on Alameda's balance sheet, most in the Solana ecosystem ($SRM, $OXY, $MAPS).
$MAPS for instance has a circulating cap of $5m to $1.1 BILLION fully diluted:
Sam actually cynically describes this exact token dynamic to @matt_levine on an Odd Lots episode hosted by @TheStalwart!
It's like he's showing us his gameplan, not only for farming and dumping crypto yield, but executing FTX's strategy:
Now the pieces are in place for FTX and Alameda to collude while retaining a legal and legitimate-seeming arms-length relationship, all using $FTT as the lynchpin:
Here's how it works:
- FTX creates $FTT
- Alameda buys or premines $FTT at super low price
- FTX pumps $FTT
- Alameda posts $FTT back to FTX as collateral, borrowing "real" assets from FTX's customer deposits
Both entities get to show auditors they have legitimate credit agreements and claim a genuine arms-length relationship.
That's how the circular piggy bank facilitates the transfer of customer funds out of FTX and into Alameda's prop trading business.
All while looking legit.
So how does this all break?
Well, the low float and constant buy pressure from FTX means the only thing that could make $FTT go down is if there were some huge, exogenous $FTT sale.
And this is where CZ comes in.
Two days ago, Changpeng Zhao, CEO of Binance, announced he was selling all of Binance's $FTT holdings, worth $500+ million.
I'll let the rampant speculation fly as to why, and what he knew, but he did it, citing "recent revelations."
The fear that Alameda's shoddy balance sheet was commingled with FTX's led to a liquidity crisis and ultimately to today's offer by CZ to acquire the exchange.
So, that's it, right?
But then--why defend the $22 number?
Because Alameda was clearly a debtor to entities other than FTX.
If it's just an agreement between kissing cousins, who cares?
But Alameda was also a counterparty to failed crypto banks Voyager and Blockfi:
Now there's a seeming multi-billion dollar hole at FTX, and Sam, the previous lender of last resort, has had to turn to CZ for help.
There is a new king in crypto.
In a year of turmoil the last 24 hours have been the worst thing that has happened for the crypto space, by orders.
It underscores the need again for transparent, overcollateralized systems that can deleverage in an orderly manner.
It ironically underscores the need for crypto.
tl;dr
- CZ dumps $FTT
- Alameda faces external margin calls, looks to FTX for liquidity
- FTX depositors have withdrawn; piggy bank is broken
- FTX's assets are loans Alameda can't repay, against real customer liabilities
- FTX in the hole for billions
- CZ buys FTX
If you got something out of this, shoot me a follow: @jonwu_
Stay safe out there 🙏
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Making an announcement soon? Don't hire a PR agency.
Definitely not through Series A, and maybe not ever.
You can execute PR internally with a junior resource without having to pay a $50K / month retainer.
Here are the basics in <5 minutes (bookmark this):
First, I take it when we're talking about public relations, we mean just the part that means "relationships with journalists" and not marketing or social media or "comms."
So to understand PR, you have to understand journalism and what makes something newsworthy.
Journalists are typically underpaid and overworked.
They enter the business for noble reasons (truth seeking, justice, accountability) but are constantly pushed to act against those ideals in order to drive ratings and views.
Hearing from a few teams who are scrambling to get a marketing strategy in place before we go parabolic.
You're fine. If you're struggling with narrative and positioning here's what to do in the next 30 days.
Plus 1 thing you absolutely should NOT do:
1) Founders: start tweeting every single weekday.
Four single posts, one long post.
No excuses. Drop whatever it is you're doing, stare at the screen, get it done. Marketing leaders: literally sit next to your CEO and encourage them.
Pat them on the head. Give them treats.
An A++ personal feed should look varied, with some mix of:
- explainers
- insights / "takes"
- shilling your project
- media (video, pictures)
- retweets of your partners & ecosystem
If you are just doing 1 content vertical, challenge yourself to vary it up. Do one type a day.
"White House confirms US has intelligence on Russian anti-satellite capability"
Here's what would happen if an adversary took out America's global positioning system:
(+ why you should have 30 days of supplies)
People are sleeping on the threat of anti-satellite weapons.
Even the White House downplayed the threat.
Spokesman John Kirby said it was "troubling," but claimed no immediate threat and that anti-satellite weapons couldn't cause physical destruction on Earth's surface.
So why then are anti-satellite weapons so "troubling?"
Because destroying GPS--a constellation of 31 satellites owned and operated by the US government--would send us back to the stone ages.