If you’re trying to find an idea for a business, the best place to start is figuring out who you want to serve.
When you know who you want to serve, you can then find out what your target prospect’s problems and complaints are.
When you find a problem that many people are experiencing you can create something that solves that problem for them.
Here are 4 types of complaints to listen and look for.
Complaints of change
Complaints of expectations
Complaints of fraud
Complaints of boredom
Complaints are problems looking for solutions.
Listen to people, read on social media and blogs and you will see problems everywhere.
Pay attention to these terms:
I hate…
I wish…
This sucks…
I wish there was…
It would be great if there was…
I wish there was an app for…
I wish there was a product that…
There are many others you can use but these are things people talk about all the time in life and online.
You can find these terms and what comes after the … on Google, on Facebook, on review websites, on Twitter and basically anywhere people leave feedback or comments.
Once you find the tail end of that sentence after I hate… take those keywords and enter them into a tool like Semrush and see what kind of traffic the keywords get.
This helps to give you an idea of the size of the market how many people are searching.
The more people looking for a solution to that problem, you might just have a niche market on your hands.
Ideas are plentiful.
There is opportunity everywhere as long as you’re looking, you will see them and find them.
The key to turning that million dollar idea into actually a million dollars all comes down to execution.
It’s how you take that idea, develop it into a product and build distribution channels to get it out to your dream audience.
I hope this helps you come up with some ideas or at least look at the world in a different way and be open to the opportunities around you.
Any questions or comments please feel free to leave one down below.
Thanks for reading.
If you found value in this consider following @craigcherlet for more on how to start and grow your online business.