Since MNF is in Mexico City, here's a little history.

Football's introduced in Mexico through series of games, exhibitions really, in late 1896 and early 1897.

Since college football was the attraction, the games were between Missouri and Texas.

...
Mexican president/dictator Porfirio Diaz attended.

This was era when Mexico is "modernizing" and sports are a part of this.

Mexican newspapers described football as players jumping on each other, and not enjoyable to watch.

...
Another newspaper called it a sport for cowboys because it was violent for no real reason.

Another described it as "El babaro juego de pelota yankee." The barbarous yankee ball game.

...
Today, despite the NFL seemingly focusing most of its attention on growing the sport in Europe, it's Mexico where football is most popular outside of the U.S.
Apparently this was the program.
“The Mexicans didn’t take the least interest in football,” George English said. “They evidently regarded it as merely another bit of evidence pointing to madness of all Americans.”

English was a Missouri student and team manager
One last thing on football in Mexico.

In Chihuahua, there's a Mormon colony (it's actually where Mitt Romney's parents were born) that has been playing high school football for years.

They used to have to travel hours to the U.S. to play other high schools. But

...
as football's popularity in Mexico's increased, more and more high schools play it there now.

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