What is the TMB's #ChucklesAndCash Campaign?

Click on the hashtag and you'll see the list of organisations in #Yorkshire we're supporting through it - the list is growing by the day!

The Tripe Marketing Board has principles. Read this thread to find out what they are. Image
1
We believe that the precious gift of laughter can bring people together. Take a look at the motley crew who make up our board members, as an example. They're all heights, ages, political persuasions and and beliefs. One or two of them even like tripe.
tripemarketingboard.co.uk/our-board/ ImageImageImageImage
Most of them are on Twitter, so if you see them do give them a wave. It's an unpaid role - that's why we can attract the brightest and the best. Many have been members of the Board for over a decade and with their help the TMB has grown into a powerful force for good.
Not bad for something dismissed as 'made up'.

2
We are a non-profit organisation.
Just not intentionally. Over the years, the TMB has never made a loss but much of our income has been frittered away on sending out free badges, fridge magnets pens and books to contest winners. Image
3
We believe in giving something back. Our staff, volunteers, board members, followers and supporters have raised many £££'s for good causes. Like this year's appeal for @PlaceKaths, which has inspired a new campaign - Chuckles and Cash.
Chuckles and Cash aren't an old music hall comedy due - although they might well have been. Instead, #ChucklesAndCash aims to bring the precious gift of laughter to the charity shops of the UK this Christmas and beyond. Because a book is for life, not just for Christmas. Image
Thanks for reading. Now, why not check down the back of your sofa and fish out something to throw into Kath's Place's tin this Christmas. Not the TV remote, obvs.
But read the tweet below before you do.
crowdfunder.co.uk/p/hunger-alert…
At time of writing, there are 205 supporters listed for the Kath's Place Crowdfunder appeal.

Drop in a minimum of £5 and if you're among the next 10 numbered supporters (206-215) we'll send you a FREE TMB pen and Diary gift set.

DM us once your donation is listed. Image
T&Cs
We're only able to send to UK donors - sorry.
And the Diary is currently available for just £1.87 here
amazon.co.uk/Tripe-Marketin…

Yes - we'll donate £2 to @PlaceKaths for every one sold in November!

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More from @TripeUK

Nov 29
🎄Eric's Christmas Story (Thread)

One late November night, retired librarian and amateur local historian Dr Eric K Shipley was lying in bed, unable to sleep.
Outside, the wind howled like a merciless banshee, litter danced angrily in the street and cats skulked their way down alleyways as a brooding sky threatened rain.
But that's enough superfluous descriptive narrative. What's Eric thinking as he tosses and turns under the bedclothes? He's worried about his book, Forgotten Yorkshire, that's what.
Read 16 tweets
Nov 27
Although the TMB specialises in publishing tripe books (what did you expect?!) we do have a more serious arm that's published a few other books for those who aren't particularly interested in tripe.
LEB Books is our sister publishing house - take a look at its titles below:
TFTH is a fascinating collection of original Staffordshire tales brought together by Bill Cawley.
amazon.co.uk/Tales-Hills-Se…
Another one from Bill, TFTT... a great little gift for anyone who works or has worked in a supermarket.
amazon.co.uk/Tales-Till-Cha…
Read 5 tweets
Nov 26
Just 8 days ago, around 20 agents were recruited for Mission Quite Possible.

They know who they are.

Between them, they've worked to recruit others to the cause. And they've assiduously ordered the 3 copies per week of @ForgottenYorks that Amazon permitted.
In fact, a number of sleeper agents were already at work in the days before. Some have managed three consecutive weekly orders of three books. We salute the Nine Bookers!

For the TMB's part, we've tried hard to provide logistic support to help you achieve your mission. And the TMB's lovely followers have risen to the occasion.

Our Board ordered an immediate switch to offering £2 per copy of @ForgottenYorks sold to give the project a turbocharge.
Read 8 tweets
Nov 26
Thanks for joining us for today's Twitterthon in aid of @PlaceKaths, who desperately need cash to stave off possible closure in the run-up to Christmas.

For some reason, they entrusted us with helping them. Anyway, let's have a musical interlude.

⬇️⬇️⬇️⬇️
First up, a Twitter account that the TMB is proud to number amongst our followers. (We don't mention it much. If celebrities like tripe in the comfort of their own home, that's their business).

Say hello, @NancySinatra!
(Corr!)
Next up, a lovely track for a rainy afternoon...
Bob Dylan doesn't follow us, of course. But he does watch the parking meters - which is a top tip.
Read 7 tweets
Nov 17
TRIPEDOG 2020
(the contest we'd rather not talk about, thank you).

No episode in the history of the Tripe Marketing Board has cast a cloud quite as dark as that which fell over our infamous #TripeDog contest in 2020. Image
After a five year absence, excitement was tangible when the news leaked out that the Tripe Marketing Board was re-launching its contest to find the canine face of tripe in 2020.
Board member Katrina Murphy had lobbied intensively for the competition's return, describing it as just the distraction the world needed at that time. Her initial suggestion to host the contest in Iceland was quickly discounted, but the board quickly warmed to the general idea. Image
Read 16 tweets
Nov 16
Earlier today, our crack social media team swung into action, drafting videos, memes, memos and gifs - all to help prise 99p out of your hands.

Remember, we'll donate £1 to @PlaceKaths for every copy of @ForgottenYorks you buy while it's reduced to 99p!

amazon.co.uk/dp/0993407552/ From left to right: Joyce, Phyllis, Audrey and Sandra (our y
Beyond any doubt, much of the TMB’s success can be put down to its social media team. Back in 2012, Sir Norman took the brave decision to hire a young intern who was the daughter of a golfing friend from Lytham.
Emily French may have been fresh out of college (she graduated in Business, Media & TV Studies from the University of Wigan in Lancashire in 2011) with little knowledge of the tripe industry, but she steered the TMB onto Twitter.
Read 10 tweets

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