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Gaurav Sabnis Profile picture
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Dec 3 • 9 tweets • 5 min read
We start trending #BJPwillLose regularly and it will definitely have some effect, even if that by itself might not be decisive. But incumbents are dislodged with a collection of many such small efforts. That is exactly how the BJP captured power after 2009 humiliation.
The genius of the #BJPwillLose hashtag is that they can't really rant against it or accuse anyone of anything other than saying that BJP will lose. And even if they do try to argue against it, they are just helping the hashtag trend. 🤣🤣
That's how BJP gets their hashtags to trend. Post them with something controversial that draws responses & QTs. Pushes them up into trending.

So I welcome all ridicule & insults from bhakts for my saying #BJPwillLose #BJPwillLoseGujarat. Keep it coming. Pls amplify.
Remember that literally the first step in defeating BJP is that enough people should want it enough to say publicly that #BJPwillLose #BJPwillLoseGujarat
By itself it will not be enough. But you can't start a journey without the first step. And that first step in a democracy is to remember that elections don't happen until they happen and you don't need to justify to anyone why you say #BJPwillLose. Democracy hai yaar.
I have even disabled my usual auto blocks and filters cos I want the 2 rupees swarm to show up in numbers and help #BJPwillLose trend. 😁
Look at that. #BJPwillLose has broken into top 50 trending on topics in India. 😁💪

In just a day. Imagine doing this regularly, everyday until May 2024. And also posting it regularly on LinkedIn. And Whatsapp.
You can do this to great effect even on your bhakt run Whatsapp groups of family or alumni. Just say #BJPwillLoseGujarat. They will get maha senti and ask you to explain your analysis. Don't engage. Just say BJP will lose bolna legal hai na abhi tak? I feel #BJPwillLose. 🤷🏽🤷🏽
Also a good idea to tag your grievances about the BJP's failures and betrayals like this with #BJPwillLose. Makes them part of the long list of their failures and betrayals getting visibility.

#JusticeForDefenceStudents

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More from @gauravsabnis

Gaurav Sabnis Profile picture
Dec 4
The Hindu right wing male obsession with the civil code allowing Muslims to have 4 wives is tied to the crippling male insecurity that lies at the heart of Hindutva. Sanghis think that most Muslim men have multiple wives and are rattling bedposts while poor sanghis get no action.
The extent to which sex & women & especially hyper sexualization of Muslim men as alpha brutes, Muslim women as pink blossoms to be plucked etc dominates the Sanghi ideology spills out ever so often. Cos insecurity & inadequacy are what fuel sanghism. Not confidence.
The reality is that polygamy in general is vanishingly rare in the times. And where it exists, it isn't really that different across religions. Cos it's not like there can be 4 times as many women as there are men. In fact India has way fewer women than it has been.
Read 10 tweets
Gaurav Sabnis Profile picture
Dec 4
"Sir I don't think the image of you as a loving son with your mother is getting enough attention."

"Let us put a huge picture of the previous meeting in this meeting. Sanskri Escher I will be!"
Dollars to dhoklas, that portrait was brought by the PM's people and hung right before the cameras started rolling. 🤣

It's a touching occasional reunion of Modi, his cameras, and his mother. Image
Read 4 tweets
Gaurav Sabnis Profile picture
Dec 4
It's simple science really.

The more you post #BJPwillLose, the more likely it is that people read BJP will lose. The more people read #BJPwillLose, the more likely it is that people vote in a way that increases the chances a bit that #BJPwillLose. All we can do is try our best.
Remember that in 2010, BJP was considered a spent force and Modi a ridiculous long shot for PM. It is literally with constant repetition of the "Modi Modi Modi" chants in news studios, constant "ab ki baar" constant "Gujarat Model" barrage on social media that started the thing.
When Trump first unveiled his MAGA slogan, for months people snickered cos they remembered he just copied it from Reagan. But constant repetition and I doubt anyone other than political nerds will know that Trump didn't coin it.

Trump is big on the power of repetition
Read 26 tweets
Gaurav Sabnis Profile picture
Dec 3
Wow, can't believe how clueless @elonmusk still is about that advertisers.
a. Twitter is just 3% of their online ad budgets and literally a fractional percentage of their overall ad budget. You're not worth the headache.
b. It's not discounts they want, but moderation like before Image
No amount of discount in ad rates is worth having your brand next to Hitler glorification and N-words and of course the fascists whose mentions @elonmusk keeps sliding into. Do you even know how advertising works? What its purpose is?
In 2021, 285 billion dollars was spent on advertising. Of which Twitter got some 4 billion. That's peanuts. That's smaller than peanuts. That's crushed peanuts. You can scream at them all you want but you're just not worth the trouble. And your free speech ideas make no sense.
Read 6 tweets
Gaurav Sabnis Profile picture
Dec 3
Been a while since I did a steak thread. So here goes. This is not my usual 1.25 inch thick ribeye from the butcher shop. This is about half inch thick from a rural supermarket, locally grass fed.

First step is to let it sit uncovered for about 30 minutes. Flipping once. Image
This was one of the simplest food science tips given to me by a professional trained chef. Leave not just steak, but even chicken, fish, pork lamb out for about 30 minutes before if planning to roast or sear it. Not for room temperature. That one is a myth.
It's too expose the surface to the oxygen for enough time for some reactions to happen that release a bit more moisture. It's about contact with air, not temperature. The meat/fish will be noticeably wetter. Wipe it off. This moisture removal gives a better sear.
Read 10 tweets
Gaurav Sabnis Profile picture
Dec 3
A teaching policy of mine that I tell younger faculty to emulate is to have no attendance requirements of exchange students. Kinda defeats the point of an exchange experience. These kids attend regularly anyway and always ask permission before missing a class. Image
"Why attendance at all? Just teach. If you teach well, they will attend."

Oh I agree with the sentiment and I've never had an attendance problem in my classes. But it's not my decision for US undergrad students. It is Title IV of the Higher Education Act of 1965. Job obligation.
I find the Title IV attendance requirements a little too bizarrely stringent and honestly it's not like they are that effective either way. But it still is my contractual and legal duty to take attendance as long as even one of my students receives federal aid in any form.
Read 7 tweets

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