PM Diego Granados Profile picture
Jan 9 โ€ข 12 tweets โ€ข 4 min read
Most people struggle to get their first Product Manager job because they get overwhelmed, not because they don't have the skills or experience.

Here's how I've helped 1,000s with this problem ๐Ÿ‘‡
We believe that more options to choose from means that we'll have better odds of succeeding.

Instead, with more options to choose from, it becomes harder to make a decision and it becomes stressful.

This is called the Paradox of Choice.
For example...
How can you break into Product Management?

- Internal Transfers
- Intense Networking
- Building Side Projects
- Volunteering with non-profits
- Shadowing PMs on your team
- Resume with transferrable skills
- Doing a Master's Degree (e.g. MBA)

and finally ๐Ÿ‘‡
- Joining another company first, then networking internally

Sounds like a lot to do and consider, isn't it?
(๐˜‰๐˜บ ๐˜ต๐˜ฉ๐˜ฆ ๐˜ธ๐˜ข๐˜บ, ๐˜—๐˜” ๐˜ค๐˜ฆ๐˜ณ๐˜ต๐˜ช๐˜ง๐˜ช๐˜ค๐˜ข๐˜ต๐˜ช๐˜ฐ๐˜ฏ๐˜ด ๐˜ช๐˜ด ๐˜•๐˜–๐˜› ๐˜ข ๐˜ธ๐˜ข๐˜บ ๐˜ต๐˜ฐ ๐˜ฃ๐˜ณ๐˜ฆ๐˜ข๐˜ฌ ๐˜ช๐˜ฏ๐˜ต๐˜ฐ ๐˜—๐˜”)

โญ๏ธ Here's the framework I use to know what to do ๐Ÿ‘‡
Answer these 3 "easy" questions:

๐Ÿค” ๐—œ๐—ณ ๐˜†๐—ผ๐˜‚ ๐—ต๐—ฎ๐—ฑ ๐˜๐—ผ ๐—ฐ๐—ต๐—ผ๐—ผ๐˜€๐—ฒ ๐—ผ๐—ป๐—น๐˜† ๐—ผ๐—ป๐—ฒ, ๐˜„๐—ต๐—ถ๐—ฐ๐—ต ๐˜„๐—ผ๐˜‚๐—น๐—ฑ ๐˜†๐—ผ๐˜‚ ๐—ฝ๐—ฟ๐—ฒ๐—ณ๐—ฒ๐—ฟ:
๐ŸŸข Getting a Product Manager title?
๐Ÿ”ต Getting into a company without the PM title?

if you choose...
๐ŸŸข Getting a Product Manager title:
- Find Startups: Focus on your strengths and industry expertise. Search for startups in your industry.

๐Ÿ”ต Getting into a company without the PM title:
- Focus on your role: Apply to the company where you want to eventually become a PM.
๐Ÿค” ๐—ช๐—ฎ๐—ป๐˜ ๐˜๐—ผ ๐—ฐ๐—ต๐—ฎ๐—ป๐—ด๐—ฒ ๐˜†๐—ผ๐˜‚๐—ฟ ๐—Ÿ๐—ผ๐—ฐ๐—ฎ๐˜๐—ถ๐—ผ๐—ป ๐—ฎ๐—ป๐—ฑ ๐—œ๐—ป๐—ฑ๐˜‚๐˜€๐˜๐—ฟ๐˜† ๐—ฎ๐˜ ๐˜๐—ต๐—ฒ ๐˜€๐—ฎ๐—บ๐—ฒ ๐˜๐—ถ๐—บ๐—ฒ?:
An MBA might be the (Expensive) right move for you.
Not looking to change location (country) or industry? You don't need an MBA.

And final question ๐Ÿ‘‡
๐Ÿค” ๐—›๐—ฎ๐˜ƒ๐—ฒ ๐˜†๐—ผ๐˜‚ ๐˜„๐—ฎ๐˜๐—ฐ๐—ต๐—ฒ๐—ฑ ๐—บ๐—ผ๐—ฟ๐—ฒ ๐˜๐—ต๐—ฎ๐—ป ๐Ÿฏ ๐˜๐˜ƒ ๐˜€๐—ต๐—ผ๐˜„๐˜€ ๐—ถ๐—ป ๐˜๐—ต๐—ฒ ๐—น๐—ฎ๐˜€๐˜ ๐˜„๐—ฒ๐—ฒ๐—ธ?
๐ŸŸข Yes โ†’ Spend 1/3 of your free time working on a side project and 2/3's on entertainment.
๐Ÿ”ด No โ†’ Don't worry about building your own side project.

However... ๐Ÿ‘‡
๐Ÿ‘‹ If are struggling to get an interview, learn everything you need to know about creating your best resume over here - 400+ people have signed up!

udemy.com/course/rockingโ€ฆ Image
๐Ÿ’Ž Have an upcoming PM interview? there's no better resource than this one, 1,200+ students have already enrolled! pmdiego.com/the-product-inโ€ฆ
- Private Community
- Detailed step-by-step frameworks
- Mock interviews with experts (and with actionable feedback!) Image
๐Ÿ’Ž Regardless of your approach, ๐—ก๐—ฒ๐˜๐˜„๐—ผ๐—ฟ๐—ธ๐—ถ๐—ป๐—ด and having a great ๐—ฅ๐—ฒ๐˜€๐˜‚๐—บ๐—ฒ will always be part of this journey.

What are you doing in 2023 to become a Product Manager?
#productmanagement
That's a wrap!

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More from @PMDiegoGranados

Nov 9, 2022
I've talked with >100 Product Manager interviewers and these are the top 8 reasons why candidates get rejected in an interview ๐Ÿ‘‡
1/ Don't talk about Customers

Whether it's a Product Design or Behavioral questions about your previous experience, never forget that products are created to solve customer problems.

Surprisingly, many candidates forget about it and don't mention customers in their answers.
2/ Don't talk about the "WHY?"

Products are not created 'just because'... and when they do, they tend to fail.

Plenty of people jump straight into "HOW" we solve the problem without addressing important parts in a case:
- Why?
- For Whom?

Don't jump into solutions right away
Read 12 tweets
Nov 7, 2022
If I only had one weekend to prepare for a Product Manager interview,

Here's what I would do and how I would study ๐Ÿ‘‡๐Ÿงต
Friday: Understand the role

If I only had 3 days to prep, these would be my assumptions

Focus on 2 dimensions to make a study plan.

1. Company
2. Role Level

Here's each one in detail:
Friday (cont.)

What I would focus on depending on...

Company
Startup โ†’ Past experience + Industry knowledge.
Big Tech โ†’ Past Experience + structured questions

Role
APM โ†’ ++ Design&Exec
PM โ†’ ++ Design/Execution, + Strategy
Sr. PM โ†’ +++All
> Sr. PM โ†’ Behavioral & Strategy
Read 9 tweets
Nov 2, 2022
Do you need a coding Bootcamp to be a Product Manager?

No

But there are some technical courses that can help you be a better PM.

These are the 6 FREE ones that I recommend ๐Ÿ‘‡๐Ÿงต
1/ The Basics of Computer Science

Harvard has their introduction to Computer Science class for Free.

If you are starting your journey into Tech, or just want a refresher, I definitely recommend this one:
pll.harvard.edu/course/cs50-inโ€ฆ
2/ Learn how to handle data

PMs won't always be responsible for extracting the data from a database.

However, learning how to manipulate data will give you a better understanding of what you can/can't do with your database.

Data is life for a PM.

codecademy.com/learn/learn-sql
Read 9 tweets
Oct 17, 2022
This is the resume I used to get my job at Microsoft in 2019.

While it's certainly not perfect, there are a few things that helped me in the process and I'll show them to you, using colors ๐Ÿ‘‡

A ๐Ÿงต with 7 tips to improve your resume and stand out
[1] Format

Don't worry about searching for fancy, and colorful templates.

A black&white plain old boring template works.

Recruiters & hiring managers care about your accomplishments and about you, not about the colors you chose for your resume (unless you are a designer)
[2] Write accomplishments with X-Y-Z

Most of my accomplishments were written using as a base the X-Y-Z formula (shared by Google recruiters)

"Accomplished [X], as measured by [Y], by doing [Z]"

Follow it as close as possible, but don't be afraid to write your own version of it
Read 11 tweets
Oct 12, 2022
Most people waste the last part of their interview by asking questions that they can Google.

It's a waste of time because:
- You don't care about the answer
- Your interviewer knows that you don't care about the answer

Instead, you should ask these 5 questions:

๐Ÿงต๐Ÿ‘‡
1/ The 'Red flags in the role' spotter

Question: What was the last feature your team worked on and who made the decision to build it?

This will tell you
- Does the team work on a product or a service area (no product)?
- Who really owns the roadmap?
2/ The 'Toxic team' detector

Question: When was the last time someone on the team failed and what did you, and the rest of the team, do?

- Great teams (& manager) talk about solving problems together
- Toxic teams talk about always winning or the PM solving it alone
Read 9 tweets
Oct 10, 2022
"Please let me know if you have any open positions".

This is one of the most common messages I receive, but I can't help in these cases.

Instead, here's how to find and message hiring managers on LinkedIn to get an interview the next day๐Ÿ‘‡ Image
[1] Searching the right keywords

People/teams who are hiring tend to write some form/variation of:
hiring + "[Role]"

If you are looking for PM roles, search for:
hiring "Product Manager"

(I tried this in Spanish and it works as well) Image
[2] Filter like a Pro

Here are the filters you should enable:

a. Select "Posts"
b. Sort by "Latest"
c. Using the "All filters" option, select the "Author Companies" that you are interested in Image
Read 7 tweets

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