I was doing a fun quiz in during a Mint Award ceremony in Mumbai, and A M Naik of L&T was to be felicitated with a Lifetime Achievement Award. So I gleefully pulled out my favourite L & T question, the one about the bridge in the epic film 'Bridge on the River Kwai.' 
The bridge was built by Larsen & Toubro and the question was duly answered.
Afterwards, a senior L&T man came across and told me that there was more to the story. Apparently the producers of the film had not paid for the bridge which was actually built in Sri Lanka,
Afterwards, a senior L&T man came across and told me that there was more to the story. Apparently the producers of the film had not paid for the bridge which was actually built in Sri Lanka,
And so (spoiler alert) L&T refused to allow them to blow it up for the climax of the film.
Finally, after months of stalling L&T were paid and allowed the bridge to be blown. But the foundations were so strong that the explosive charges just did not work.
Finally, after months of stalling L&T were paid and allowed the bridge to be blown. But the foundations were so strong that the explosive charges just did not work.
Finally, after trying quite a few times, they had to physically break more than half of the foundation with hammers and then blow it up again.
Cant think of a better product endorsement!
Cant think of a better product endorsement!
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