Jon Brosio Profile picture
Mar 23 14 tweets 4 min read
ChatGPT is overrated.

It's filling our lives with boring, generic content.

Here're 9 ways to write stories (better than the robots):
Let me start by saying,

ChatGPT is an amazing tool.

While I haven't dabbled like some, I see its usefulness.

But let's be real, we're already starting to see a bunch of bunk when it comes to content.
I'm writing this to suggest ways to write content that helps you:

• Standout
• Breakthrough
• Find your voice

In a sense – this is how to craft compelling content (that beat the machines).

And we'll start with:
1. Sharing your "micro" stories

All credit goes to @ItsKieranDrew on this one.

Kieran writes one story a day (in tweet form)

He shares:

• The problem
• The solution
• His emotion
• The stakes

All in 280 characters.

Brilliant. Image
2. Address the elephant in the room

What, in your story, motivates you?

Does it:

• Help you get something off your chest?
• Help reason through unsolved problems you have?
• Persuade others on something you believe is important?

Share the motivation for writing.
3. Weave in a motto

Mottos are the underlying lesson we should extract from a story.

Again, this adds a human element to the content that might be in front of you.

Embed:

• Lessons
• Wisdom
• Takeaways

So your readers walk away with powerful insights.
4. Practice public solitude

Writing a story to yourself is a cheat code.

When you're not worried about:

• Exciting
• Impressing
• Persuading
• Convincing

An audience – your true voice comes out.

Write to yourself from two years ago.

That's a story.
5. Experiment

ChatGPT uses predictive models to form content.

It's tough to conjure originality when it's scanning the most common patterns across the web.

True:

• Content
• Storytelling
• Perspective

Comes from finding your flow and publishing (even if you're scared)
6. Add rhythm to your story

I'm not the first person to write this (and I won't be the last).

But great stories and content have rhythm.

You can pull people in with a long, winding passage that grips and pulls them in.

Then add speed.

Like this. Image
7. Offer a counter-narrative

There isn't a better person on Earth at doing this than Justin Welsh.

He's built a 7-figure business around flipping the "script" many of us thought we needed to follow.

Stories and narratives like this are hard to distill into a ChatGPT prompt: Image
8. Add colorful segues

While I've only spent a few dozen hours on ChatGPT I've noticed one thing in particular...

There are virtually no segues.

Segues are the garlic powder of stories – a dusting here and there goes a long way.
9. Embrace typos and poor grammar

Stay with me here...

But stories worth sharing touch our humanity, right?

Typos & lackluster grammar allow for:

• Emotional responses
• Connection
• Laughter
• Eye rolls

I love what @writingtoriches says about it here: Image
And that's it!

Quick recap – 9 ways to tell better stories (than the robots):

• Practice public solitude
• Add counter narratives
• Address the elephant
• Share micro stories
• Add some rhythm
• Weave in mottos
• Embrace typos
• Add segues
• Experiment
Happy building ✌️

Follow me @jonbrosio for more rad content

Also if you found this helpful, RT the first tweet to share this with your friends!

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More from @jonbrosio

Mar 21
How to be one of the few creators actually making money online

(From someone who's helped 200+ creators):
Quick context. I've:

• Helped 200+ creators via my course & cohort
• Sold over $100,000 in digital products
• Grown an 80,000+ online audience
• Amassed over 70M impressions

And my mission is to help 100,000 people become their niche's favorite creator.

Onward.
After reading this, you're going to have a step-by-step plan to be one of the few creators actually making money online.

If I were you – I would bookmark this piece so you can reference it at the various stages of your monetization journey.

Now, for step one...
Read 16 tweets
Mar 11
This storytelling formula might be the most powerful marketing tool on Earth

(Used by Apple):
The most fundamental story used in marketing:

• A [HERO]
• has a [PROBLEM]
• Then meets a [GUIDE]
• Who gives them a [PLAN]
• That calls the hero to [ACTION]
• Which helps them avoid [FAILURE]
• And that ultimately ends in [SUCCESS]
Companies like:

• Nike
• Apple
• Amazon

Have used this storytelling formula for years.

Next, let's take a look at how Apple applied this framework...
Read 14 tweets
Mar 7
How to build a $125/day digital solo business

A proven blueprint for online monetization:
Some credibility...

I started writing on Twitter in Jan 2022.

Since I've:

• Built an audience of 48,000+
• Sold over $60,000 in digital offers
• Met & learned from some of the top creators

And if I had to do it all over again

Here's the blueprint I'd follow:
This blueprint is broken down into three key phases:

• Digital attention capture
• Trust establishment
• Monetization

Each phase follows the other.

We'll jump into phase one first.

(For a 35,000 ft view, check out the diagram:) Image
Read 18 tweets
Mar 2
Most digital income streams take years to build.

But I know 4 that start earning in 90 days (or less).

Here's a dead-simple guide to launch them:
What you're going to learn in this thread:

• 4 different digital income streams
• How to start & scale in 120 days (or less)
• Expected return from each of the streams

We're going to start with the easiest.

And I'd follow in the order below.

Let's take a look...
1. Content royalties

Did you know Medium will pay you to write?

So many people are still sleeping on this.

It's easy:

• Reach 100 followers
• Publish once every six months
• Earn from a percentage of read time
Read 14 tweets
Feb 21
In 2017 I lost my restaurant job due to a freak fire.

Broke and unemployed – that year put me through hell.

But it also taught me lessons on getting my shit together.

Here are 10 of them that changed my life forever:
Picture this...

• You work at the top restaurants in your city
• You completed your highest-earning night to date
• You even served one of your role models –Joe Rogan

As a tip - he slips you two $100 bills.

Your manager buys a round of drinks for the team.

All is well.
You wake the next morning to an onslaught of missed calls.

Everything is gone...

A freak electrical spark caught fire in the roof.

Your whole future is taken in the blink of an eye.
Read 17 tweets
Feb 18
It took me 4 years to build a profitable solo business

But I'll teach you how to build one in just 4 min:
1. Find your niche-of-one

This lies at the intersection of:

• What you're good at
• What's already popular
• What's currently profitable

Reflect on what you're good at and use:

• Twitter
• Quora
• Reddit

To find what's profitable & popular
2. Start on Twitter

Why?

Twitter gives you access to:

• Networking with the world's greatest minds
• Publishing fast (and collecting data faster)
• Mixing both short & long-form content
• Asking your audience questions
Read 15 tweets

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