Sollozzo 🥩⚡️ Profile picture
May 2 16 tweets 6 min read Twitter logo Read on Twitter
Did you know that McDonald's used to cook all of their food in beef tallow?

Then in 1990, a millionaire (who believed saturated fat was the root cause of heart attacks) campaigned for Mcdonald's to switch to a "heart-healthy oil."

Here is the full story: Image
Since 1954, McDonald's has been the behemoth of fast food.

McDonald's currently sells:

✅4,500 burgers every minute.
✅270,000 every hour.
✅6.48 million every day...

✅and 2.36 billion burgers every year. Image
McDonald's has 14,000 U.S. locations and is the face of American gluttony.

Processed meats, sugars, oils & convenience are the epitome of the Mcdonald's brand.

But what if this was not always the case? What if there was a world that existed where Mcdonald's was healthy? Image
McDonald's french fries are a household name. The taste, the crisp, and the consistency are a staple of the brand.

Founded in 1940 by the McDonald brothers, McDonald's used to use Beef Tallow in their beef frier. Image
Beef Tallow is rendered fat from the suet of the cow. It used to be a staple cooking fat and for good reason.

It has a high smoke point, a delicious beefy flavor, and is loaded with nutrients.

McDonalds used to use a frying blend of 93% beef tallow and 7% canola oil.
In the 1950s, American demonized saturated animal fats and mistakenly blamed them for increased rates of American Heart disease.

I wrote about this extensively in a thread last year that detailed President Dwight D Eisenhower's heart attack:

American Businessman Phil Sokoloff was an individual who particularly embodied the demonization of saturated fat.

After having a heart attack in 1966 at the age of 43, Sokoloff was convinced that it was the consumption of saturated animal fat that caused his culinary failure. Image
Sokoloff founded the American Heart Savers Association and launched a crusade against McDonald's and other fast food restaurants, but particularly highlighted McDonald's as the notable victim.

He pressured them to remove the high-fat items from the menu.
He put together full-page advertisements claiming that McDonald's and fast food competitors were poisoning their customers due to the high saturated fat content of their meals.

They insisted on replacing tallow with "heart-healthy" vegetable oils. Image
After years of pressuring, McDonald's caved to Sokoloff and the Heart Saver's Association.

In 1990, McDonald's announced they would be replacing their deep frier with Vegetable oil and finally getting rid of beef tallow.
Customers were outraged, as they noticed a lackluster taste from the new french fry. This is what happens when you replace nature's perfect fat with an industrial oil not made for human consumption. So what did McDonald's do?

Simple... They added "Natural Beef Flavor." Image
The preparation of your food truly makes the poison of the antidote.

A french fry is not just a french fry.

An organic potato cooked in tallow is a health food.

While a mass-produced gmo potato cooked in canola oil is poison. Image
Imagine what McDonald's could have been had they not made this switch?

I'm not saying that McDonald's would be the healthiest option ever. But at least you could enjoy a meal while on the road and know that you are not being exposed to seed oils.
My solution? Support restaurants that prioritize their ingredients.

@ZikiKitchens is a local ATX food truck that uses beef tallow and ghee to cook your food.

Leverage apps like @SeedOilScout & @SeedyApp that will allow you to find safe restaurants in your area.
I write this thread so that you can understand the history of why our food system is currently the way it is.

We must vote with our dollar every single time we purchase a meal.
Thanks so much for reading, I hope you found this thread helpful.

Please like / RT the first tweet to spread awareness.

And check out our new company @eatnobleorigins for the most nutrient-dense protein you can buy:

nobleorigins.com

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More from @MrSollozzo

May 1
So we just released our first product, Noble Origins.

Let me tell you about our mission: 🧵 Image
Today, we are proud to announce the next step in our journey, @eatnobleorigins.

The goal is simple:

Deliver you the most nutrient-dense foods in scoop form.
It is time to level up and bring animal-based nutrition mainstream.

Make Noble into a shake (with water or milk) or blend it into your morning coffee.

Each scoop has 21g of protein and is LOADED with nutrients, vitamins, & immunoglobulins. Image
Read 7 tweets
Mar 31
Lunchables just rolled out a "special recipe" to 100,000 public school cafeterias in the US.

Here is why parents should be terrified:

🔴 (THREAD) 🔴
A few weeks ago, KRAFT HEINZ announced that Lunchables will now be a part of the National School Lunch Program (NSCLP) in 2024.

The NSLP provides cheap and free lunches to children in 100,000 school districts in the US.
The Lunchables + NSLP Pilot will contain two "meals"

1. The Lunchables Turkey & Cheese Stackers

2. The Extra Cheesy Pizza

When your child is now getting their lunch at the cafeteria, they will be able to select one of these options as a meal.
Read 13 tweets
Mar 20
This tribe's diet consists of MILK, MEAT, and BLOOD.

They also happen to have some of the healthiest hearts on the planet.

🔴 THREAD 🔴
The Maasai are an indigenous, nomadic tribe who reside across Southern Kenya and Northern Tanzania.

Their ancestral nature will contradict everything you have been told about "proper" diet and nutrition.
The entire culture of the Maasai is centered on ruminant cows. The Maasai are obsessed with collecting and raising large herds of these cows.

Cows are traded like currency within the tribe and the consumption of their meat and milk is considered to be sacred.
Read 19 tweets
Mar 13
Kellogg's wants you to stop having sex.

Time for a story. 🧵 Image
It's no secret that our diet has drastically shifted from the foods we are meant to eat.

Saturated Fats, Meat, and eggs are demonized....

While refined carbs, sugars, and seed oils are everywhere you look.

Seriously, just go walk the inner aisles of the grocery store. Image
The more I learn about nutrition, the more I learn how we have come to accept dietary traditions that make no sense.

Cereal is considered a "balanced breakfast."

Big Food companies create cartoon logos to lure children in and get them addicted at an early age. Image
Read 23 tweets
Jan 27
These 10 companies control all of the food you eat.

I will teach you how we can fight back.

🔴THREAD 🔴
You may not realize it, but there's a war going on.

No, I am not talking about a physical war like Russia v. Ukraine.

I am talking about a war against your metabolic health.
You may be unaware of the abysmal health statistics that currently encapsulate the United States.

Currently:

🔴70% of Americans are overweight or obese

🔴7 out of 10 deaths are currently caused by Chronic Illnesses

🔴The annual cost of obesity is $147 Billion
Read 28 tweets
Jan 25
Throw out your viagra...

And eat a few Oysters instead.

🔴 THREAD 🔴
"Superfood" is a term that is overused in the modern nutritional space.

You may have been taught to associate this with Kale, Acai, and other rainbow-colored fruits & vegetables.

You will rarely hear any mention of animal-products or fish on these lists.
This is ironic, because 9 of the 10 foods ranked by micronutrient density are animal-based.

Yes... 9 out of the 10.

Fun fact: Seed oils and Sugar have a whopping 0% Nutrient score.

STOP EATING THEM.
Read 25 tweets

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