46 days until Universal Analytics sunsets! Have you set up #GA4?
A lot of folks are keeping their fingers crossed that Google will change their mind. 🤞 We’re all for wishful thinking, but it’s time to set up GA4 if you haven’t already.
Not sure where to begin? Start here! 🧵
Starting with the basics, let’s talk about why you need to switch to GA4 right now!
Transitioning to GA4 is overwhelming — the tracking process, interface & terminology are wildly different from UA. In an effort to make things less intimidating, here are 8 key differences you should know about the new platform.
@danaditomaso If you’ve set up GA4, but you’re still stumbling around trying to find the reports you need, @danaditomaso also covers where you can find your favourite UA reports in GA4!