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GREG ISENBERG Profile picture
@gregisenberg
Jul 9 • 4 tweets • 2 min read Twitter logo Read on Twitter
Multipreneurship is the future of entrepreneurship

Read more if you don't know what that is...

Back in the day, there were 2 unwritten rules that everybody seemed to swear by in tech:

1. It's all or nothing, baby. You either hit it out of the park, or you go down swinging.

2.… https://t.co/gqRASb63Q7twitter.com/i/web/status/1…
I recommend following these accounts to learn more about multipreneurship

Our holding company: @latecheckoutplz

@youneedarobot - AI community
@boringmarketer - Leader in AI/SEO helping companies make $
@DispatchDesign - Your design team
@brandkitchenplz - Creator holdco
@latecheckoutplz @youneedarobot @boringmarketer @DispatchDesign @brandkitchenplz Our holdco has done 8 figures of revenue and raised $0

Anything is possible with multipreneurship
Maybe I'll build a community around this...

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More from @gregisenberg

GREG ISENBERG Profile picture
Jun 27
How to go viral on Twitter in 2023:

5 strategies that generate 20M/month of impressions for folks

Probably worth 30 seconds of your time 🧵:
But first, disclosure:

Not every tweet of yours needs to go viral

Sometimes I tweet knowing I’ll get only a few likes and that’s ok

And some of those non-viral tweets build the most affinity

That being said:

Going viral is pretty damn powerful

It changed my life and biz.
1. Say something controversial

Tweet something 80% of your niche disagrees with

The tweets that are the most viral aren’t the most impactful ones

It’s the ones where people are disagreeing in the replies

“Stirring the pot” is the #1 thing the algo is rewarding right now
Read 7 tweets
GREG ISENBERG Profile picture
Jun 26
I found an unconventional way to create landing pages that on average increased conversion rates by 300%

Tbh, it goes against the way 99% of people design landing pages nowadays

I'm sharing it with the world even though i was asked to keep it a secret:
I call them "tweet-sized landing pages" (TSLP)

The rules:

- Max 280 characters
- Inject personality (corporate vibes lose)
- 1 big button
- Don't sell a product, sell a transformation educational or community experience
Example: The Unbundling of Reddit guide

Value prop: find profitable biz ideas on demand

Lots of my friends made fun of me but this is converting like a mfer

Note: I added a funny photo of me to inject personality

Check it below:

unbundling.latecheckout.studio
Read 11 tweets
GREG ISENBERG Profile picture
Jun 19
Ok, I'll share the playbook you’ve never heard of that printed our HoldCo millions

It's called “ACEPS Stack”

If you’re a solopreneur or entrepreneur who loves cash-flowing businesses, read this thread: Image
The ACEPS stack stands for:

1) Audience
2) Community
3) Education
4) Productized Service
5) SaaS

Each of these components is a crucial piece in the ecosystem of our 6 businesses

In this thread I'll teach you what it all means and how you can use it (so stick with me!)
The first step: AUDIENCE.

It's about building a tribe of individuals interested in your POV.

80% creating and 20% engaging with comments. 1 platform at a time for focus.

Your audience forms the base for your business.
Read 16 tweets
GREG ISENBERG Profile picture
Jun 17
The coolest part of this new internet world we live in is that someone in Ho Chi Minh City can compete with someone in New York City

And the Ho Chi Minh City person’s product can be way more popular

Forget your Harvard degree, you can be anyone/anywhere

The best ideas win.
I wrote this tweet from the middle of nowhere in Quebec

All I see is trees, no skyscrapers

If you like this tweet, you'll like it

It doesn't matter if I'm "in the SF/NYC scene" Image
I'm old enough to remember how if you wanted to make it big in this world, you had to be in NYC

Shane Smith (founder of vice)

If you're big in Montreal, you're big in Quebec,
If you're big in Toronto, you're big in Canada,
If you're big in NYC, you're big in the world
Read 8 tweets
GREG ISENBERG Profile picture
Jun 16
My new thing:

Make a landing page with max 280 characters of copy

I'm seeing 2-5x the usual conversion rate

I call it tweet-size landing pages

Less is more
Example:

Ad copy:

I’ve generated $13.4M using one simple formula for finding business ideas on Reddit

Download the guide so you can find profitable biz ideas whenever you want

It's free for you solopreneurs/entrepreneurs

Tweet-size landing page:

unbundling.latecheckout.studio twitter.com/i/web/status/1…
Lesson learned:

A landing page is an idea on a napkin. You've got a napkin, not a tablecloth!

Thanks to @boringmarketer for pushing us to implement this across our business units like dispatch.latecheckout.studio

I'll share more of the details on my newsletter soon (link in bio)
Read 5 tweets
GREG ISENBERG Profile picture
Jun 16
If you have a niche email newsletter of 98k subscribers, you'll probably make more money than 98% of venture-backed founders
Replace sending monthly investor updates with sending weekly newsletters
The modern day minimum viable product stack

1. Social media account
2. Newsletter
3. Group chat

Total cost: $0
Read 4 tweets

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