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Black Adam's unhinged marketing campaign | Thread ๐งต 
Dwayne Johnson was cast as Black Adam in 2007
He was told about the character while attending that year's San Diego Comic-Con, as he was attached to play Shazam at the time
He was told about the character while attending that year's San Diego Comic-Con, as he was attached to play Shazam at the time
Dwayne Johnson claimed to have been a fan of Black Adam since he was a kid
Here's what Black Adam looked like when he was a kid
Here's what Black Adam looked like when he was a kid
Dwayne Johnson appeared at San Diego Comic-Con 2022 in full costume as Black Adam
He was later booed at the same event
He was later booed at the same event
Black Adam took over Times Square with this incredibly threatening message
Upon being cast as Krypto the Superdog in DC League of Super-Pets, Dwayne Johnson turned the movie into a Black Adam advertisement
Black Adam appears with his dog in the film's post-credits scene, where Dwayne voices 3 characters at the same time
Black Adam appears with his dog in the film's post-credits scene, where Dwayne voices 3 characters at the same time
Dwayne Johnson wore a fursuit for a promotion for DC's League of Super-Pets (which counts as a promotion for Black Adam)
He surprised a family by giving them a puppy, and then also promoted his tequila brand
He surprised a family by giving them a puppy, and then also promoted his tequila brand
Fortnite released a Black Adam collaboration on the day of the film's release
It is unclear if these items will appear in the item shop ever again
It is unclear if these items will appear in the item shop ever again
Dwayne Johnson appeared in a video for ICC Men's T20 World Cup 2022, promoting Black Adam while declaring war between India and Pakistan
Dwayne Johnson promoted Black Adam in South Korea, releasing this video where he answers if Black Adam would win against various South Korean celebrities, including BTS
Dwayne Johnson appeared in this video, promoting the Black Adam experience in Roblox
Dwayne Johnson responded to a tweet claiming that Black Adam was not the most electrifying one in the DCEU
Mr Beast released a video where he played rock paper scissors against 100 Black Adams
Black Adam was announced to be a new playable character in Multiversus in August 2022, finally arriving on October 31st
They later released a Dwayne Johnson skin for the game's Christmas update
They later released a Dwayne Johnson skin for the game's Christmas update
Dwayne Johnson released these images of a Black Adam marketing meeting, stating that global marketing is one of his passions
This meeting included watching the final cut of the film
This meeting included watching the final cut of the film
idk what to caption this one honestly
Injustice 2 Mobile released an update adding Dwayne Johnson's Black Adam to the game
A trailer for Black Adam was released on the day of Queen Elizabeth II's death, and a fake tweet of The Rock using her to promote the movie was spread around
ABC released a video debunking this, but I posted it with the context removed and got oomfie yelled at by Dwayne Johnson
ABC released a video debunking this, but I posted it with the context removed and got oomfie yelled at by Dwayne Johnson
In South America, Carl's Jr. served a Black Adam burger
In Indonesia, you can obtain the Black Adam Super Mop
DC Universe Online released The Sins of Black Adam update, adding new story content and updating his old character model from 2011
The game is currently set to outlive the DC Cinematic Universe
The game is currently set to outlive the DC Cinematic Universe
In the finale of DC's Dark Crisis event of 2022, the entire Justice league gets Black Adam-ified
Additionally, Dwayne Johnson's likeness was used in one panel
Additionally, Dwayne Johnson's likeness was used in one panel
Despite a low 44% review score from film critics, the 90% audience score was used in promotional images for Black Adam
In a Black Adam ad posted by Dwayne Johnson, the review line "THE BEST SUPERHERO MOVIE IN YEARS" from @/nukethefridge is used
@/nukethefridge is currently affiliated with known sexual predator Andy Signore
@/nukethefridge is currently affiliated with known sexual predator Andy Signore
Dwayne Johnson pushed WB to air an ad during the 2022 Superbowl, which they hadn't done in over 15 years
It promoted Black Adam among other DC films slated to release that year, however one of these movies is still not out
It promoted Black Adam among other DC films slated to release that year, however one of these movies is still not out
In an ad for Black Adam's digital release, Dwayne Johnson appears before the logos of iconic DC heroes as they all explode
After claims of Black Adam being a box office failure, Dwayne Johnson quite possibly committed financial fraud
A poorly timed Black Adam + Man of Steel digital collection was released on the Microsoft Store
It's currently on sale for $20, so make sure to get it before it's gone
It's currently on sale for $20, so make sure to get it before it's gone
Shirts based on Black Adam's post-credits scene featuring Superman were released on the DC shop
They are no longer available for purchase
They are no longer available for purchase
In the Deadline article where Black Adam was claimed to be a financial success, a Hawkman spin-off was also announced to be in development
Not only was that part of the article removed, but the writer initially confused Hawkman with Marvel's Hawkeye
Not only was that part of the article removed, but the writer initially confused Hawkman with Marvel's Hawkeye
Under Armour released the 'Project Rock Black Adam Training Collection'
When asked what superhero Kevin Hart would be alongside Black Adam, Dwayne Johnson replied "Honky Pete"
Dwayne Johnson appeared at Summer Game Fest 2022 to promote his energy drink
And also Black Adam
And also Black Adam
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