Craig Fuller 🛩🚛🚂⚓️ Profile picture
Nov 4, 2023 28 tweets 7 min read Read on X
The freight market is experiencing a severe recession and bloodbath.

Here is a round-up of the doom and gloom headlines that have occurred in one of the worst downturns in freight market history.

Full articles and ongoing coverage on FreightWaves.

1/🧵
30,000 employees out of work when trucking firm Yellow shuttered 2/ Image
Convoy, the $3.8B valued VC-backed freight brokerage shut down 3/ Image
Nearly $500M in debt catches up to air cargo operator Western Global Airlines 4/ Image
After the founder embezzles $25M to purchase a G-550 and $5M mansion in Texas, Goldman-backed Slync winds down operations 5/ Image
Freight broker with $200M in revenues files for bankruptcy as company experiences 30% drop in revenues 6/ Image
200 employees lose their jobs when FreightWorks transport shuts down 7/ Image
125 out of work when Texas-based freight brokerage shutters ($65M in revenues) 8/ Image
157 out of work with California-based trucking and brokerage firm shuts 9/ Image
Hundreds out of work when $200M Meadow Lark shuts down 10/ Image
90 employees out of work when Michigan-based trucking firm closes 11/ Image
Ted Prince's Tiger Cool shutters 12/ Image
Hundreds of jobs impacted when Indiana carrier filed for bankruptcy 13/ Image
Elite Transport fails to pay carriers since May, leaving many to expect an imminent bankruptcy filing 14/ Image
Freight brokerage leaves carriers with millions in unpaid 15/ Image
Texas-based trucking company shutters, 37 out of work
16/ Image
Ameritrans, a postal contractor, files for bankruptcy leaving millions in unpaid wages and contractor payments 17/ Image
455 out of work when Florida operator shuts down 18/ Image
Reefer carrier and warehouse operator shutters 19/ Image
42 truck operator shuts down 20/ Image
LTL operator with hundreds of employees shuts down 21/ Image
500 employees impacted when California trucking operator files for bankruptcy 22/ Image
Nuclear verdict bankrupts carrier with 110 trucks 23/ Image
Iowa trucking firm with 25 trucks shutters after 24 years 24/ Image
Postal carrier with more than 400 shutters 25/ Image
Postal carrier w/ 50+ employees shutters 26/ Image
Two PA-based postal carriers shutter 27/ Image
Iowa-based Citizens Bank failed due to over-exposure to its commercial trucking portfolio 28/

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More from @FreightAlley

Apr 27, 2024
Three years ago, I bought a magazine as a passion project.

Since then, I've fallen in love with the magazine business, acquired other brands, and grown into a $50M side hustle (18% EBITDA margins today).

I believe it could become a billion-dollar business by 2030 through a combination of organic growth and M&A, w/ 30% EBITDA margins.

Why am I passionate about magazines?

1/Image
Before the internet, magazines were amazing businesses. They have a great connection with their audiences and a fantastic way for advertisers to reach a special interest.

Magazines could monetize through recurring subscriptions, newsstand, and advertising.

2/
Advertising was the cash cow. Subscriptions were often subsidized.

But the internet changed all of this.

Advertisers started to allocate budget towards digital and magazine share of wallet collapsed.

3/
Read 10 tweets
Jan 23, 2024
All signs point to a freight market recovery.

Here is what the data tells us:

Tender rejections are above 5%. Tender rejections measure the percentage of truckloads rejected. Carriers reject loads if they have better options. Capacity is coming back in balance. 1/ Image
Truckload spot rates have hit a 6 month high.

Usually, truckload rates drop below Q4 rates, but we are seeing the opposite. 2/ Image
Truckload volumes are above the 2023 seasonal comps. 3/ Image
Read 4 tweets
Oct 25, 2023
The new titles we acquired from Bonnier have so much potential. I can't wait to get started on investing in the content and driving new levels of engagement from the audiences.

Each brand is the leader in its category. Here is what I love about each one. 🧵 Image
Boating is "America's Favorite Past Time"

Boating Magazine is the largest powerboat magazine.

There are 280,000 powerboats sold each year. This audience is massive, with lots of opportunity in video. 2/ Image
Yachting is the most aspirational of the marine brands, focused on the luxury category, where style and prestige reign supreme.

There are more than 59,000 yachts sold each year, with nearly 900 super-yachts sold. 3/ Image
Read 8 tweets
Sep 2, 2023
The freight market bottomed on May 14th. Since then conditions have continued to improve.

The outbound tender rejection index (OTRI) measures the balance of supply/demand in trucking, by measuring the % of truckloads that are rejected.

This data comes from the "tender" messages between shippers and motor carriers. Tender messages are requests for trucks in the contract freight market.

A rejection tells us that a carrier is telling a shipper that they have other options for their trucks.

Higher rejection rates mean that the balance of supply/demand is swinging in favor of trucking fleets.
Tender rejections are also signaling a stronger YoY quarter for motor carriers. Tender rejections are on pace to surpass last year's number and should do so by the end of Q3.

2/ Image
Tender rejections are also signaling that the current market is similar to 2019.

(Orange in this chart is 2019) 3/ Image
Read 15 tweets
Aug 27, 2023
Trucking is one of the most fragmented industries on the planet.

Growing up, I was told that there would be massive consolidation in the trucking industry. The opposite has happened. Why?

This chart shows the number of individual trucking fleet companies. 1/ Image
Before deregulation in 1980, trucking rates were fixed and approved by the Federal government.

The Feds deregulated trucking and other forms of transport (airlines) and it created an explosion in the number of trucking fleets. Now, anyone could start a trucking company. 2/
From 1980 - 2000, there was a changing of the guard.

Non-unionized long-haul truckload firms were far more agile and able to compete against unionized companies that benefited from government regulation and fixed prices. 3/
Read 25 tweets
Aug 26, 2023
Freight market conditions are improving.

Tender rejections are the highest levels in 6 months at 4%. Tender rejection measures the percentage of truckloads that are turned down by trucking firms in the market.

It is the best way to measure supply/demand
1/ Image
Volumes are up 12% in the past 6 months. Increasing throughout the year (the big dips are holidays, btw). 2/ Image
For most of the year, tender rejections didn't follow the higher volumes, suggesting that there was way too much capacity in the market. 3/ Image
Read 7 tweets

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