People need to stop overreacting about Kamala’s plan to reduce food inflation, as if it would lead to communism, mass starvation, and the end of America.
I worked in M&A in the food industry. Here’s a step-by-step summary of what would actually happen:
1. The government announces that grocery retailers aren’t allowed to raise prices.
2. Grocery stores, which operate on 1-2% net margins, can’t survive if their suppliers raise prices. So the government announces that food producers (Kraft Heinz, ConAgra, Tyson, Hormel, et. al.) also aren’t allowed to raise prices.
3. Not all grocery stores are created equal. Stores in lower-income areas make less money than those in higher-income areas, as the former disproportionately sell lower-margin prepackaged foods (“center of the store”) instead of higher-margin fresh products like meat (“perimeter of the store”). Because stores in lower-income areas aren’t able to cover overhead (remember, even if their wholesale costs are fixed, their labor, utilities, insurance, and other operating expenses aren’t fixed… yet), grocery chains start to shut them down. Food deserts in rural areas and in low-income urban areas alike become worse.
4. Meanwhile, margins for food producers are also quickly eroding. Their primary costs (ingredients, energy, and labor) aren’t fixed, and their shrinking gross profits leave less cash flow available to cover overhead, maintain facilities, and reinvest in additional production capacity.
5. Grocery chains, which have finite shelf space, start to repurpose their stores (those they didn’t have to shut down, I should say) to sell more non-price-controlled items—everything from nutrition supplements to kitchenware to apparel—and less price-controlled food products. Your local Kroger or Safeway starts to look and feel more like a Walmart.
6. Food producers stop making products with lower margins. Grocery chain start competing with each other to secure inventory. Since they can’t compete by offering stronger prices (remember, producers aren’t allowed to raise prices here, and, even if they could, grocery chains no longer have the gross profit to bear price increases), they compete on things like payment terms.
7. Small grocery chains start to shut down entirely, or get sold to larger chains like Kroger. In addition to not being able to cover fixed costs, a major reason for this is because they can no longer reliably secure delivery of products, due to producers prioritizing sales to larger customers, which are able to leverage their stronger balance sheets to offer superior payment terms.
8. Smaller food producers—which typically sell via distributors, rather than directly to grocery chains—start to go out of business. Because these producers have an additional step their value chains, and because they have lower volumes over which to spread their fixed costs, their cost structure is inherently disadvantaged compared to major food producers. When grocery stores aren’t able to raise prices, cutting product costs becomes all the more important, and deprioritizing purchases from smaller producers is an easy way to do so.
9. As supply chains break down, lines start to form outside grocery stores every morning. Cities assign police officers to patrol store parking lots, and food producers draft contingency plans to assign armed escorts to delivery trucks.
10. The federal government announces a program to issue block grants for states to purchase and operate shuttered grocery stores. The USDA also seizes closed-down production facilities.
11. The government announces that prices for all key food costs—corn, wheat, cattle, energy, etc.—are also now fixed, to stop “profiteers” from gouging the now-government-operated food industry.
12. Shockingly, the government struggles to operate one of the most complex industries on the planet. The entire food supply chain starts imploding.
13. Communism, mass starvation, and the end of America quickly ensue.
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The Economist published a brutal takedown of the woke movement this week.
tldr: Wokeism isn’t dead yet, but it’s suffering a significant (and much needed) statistical decline.
Let’s dive into the numbers 👇
Contrary to what many believe, 2020/2021 represented the *peak* of wokeism, not the genesis.
The woke movement gained much of its momentum in 2015, with—you guessed it—the announcement of Donald Trump’s presidential campaign.
This peak is evident across public opinion, the media, and higher education alike.
The business world was slower to adopt wokeism, only doing so after the death of George Floyd. But it also now jettisoning it (yes, DEI really was a ZIRP phenomenon).
Don’t get an MBA. You don’t need to spend $200k to learn how to be a business leader or an entrepreneur.
You can get a better business education for $8 per month on Twitter, and in way less time than two years.
From finance to marketing to business law, here’s who to follow! 👇
BUSINESS ETHICS
Business is the voluntary exchange of goods and services. And the foundation of this is ethical behavior.
If you want to learn how to do business the right way, there’s no better teacher than @moseskagan. He’s brilliant, wise, and just a thoroughly decent guy.
MARKETING
Believe it or not, products don’t sell themselves. If you want your business to make it, you need to get in front of potential customers.
@Camp4 is a world-class CMO. Follow him for regular master classes on building a high-performance marketing team for your company.
If China ever attacks us, farmland roughly the size of the state of Utah stops supplying them.
Read on for just how huge 🇺🇸/🇨🇳 ag trade is.
Before I get into all the back story and details here, let me just say:
Yes, you read that correctly.
The land mass in America dedicated to Chinese agriculture exports is about the size of the entire state of Utah. All 85,000 square miles of it.
You see, China has a problem: As its population has grown, it hasn't been that good at feeding its own people. By 2030, more than 40% of Chinese calories will be imported from outside the country.
And the US, aside from Brazil, is the largest supplier.