Osku Partonen Profile picture
Jul 29 8 tweets 3 min read Read on X
“Kids aren’t creative anymore.”
“Where are the flair players?”
“Modern football is too robotic.”

Here’s the truth:
The problem isn’t the players.
It’s how we teach them. 🧵 Image
2.
If your sessions are all patterns, pre-sets, and rehearsals—
You’re not building decision-makers.
You’re building followers.

And followers freeze when the game breaks the script.
3.
Creativity comes from freedom.
Not chaos—but guided freedom.

You need two things:

1) Players who are free to try
2) A clear framework to guide them

That’s how creativity becomes effective.
4.
Players need to learn this:

→ What’s happening in the game?
→ What are my options?
→ What’s the best decision right now?

Not:

→ What was the coach’s pattern again?
5.
Principles > Patterns

• “Can I drive forward?”
• “Is the 1v1 on?”
• “Can I drag the defender to create space?”

Give players these questions—
Let them solve the puzzle.
6.
The more we over-coach, the less they think.
The less they think, the less they try.
And the less they try, the less they create.

This is how we kill creativity without even realizing it.
7.
If you want creative players—
Don’t wait for them to appear.
Coach them into existence.

Set principles.
Create space to try.
Let the game ask questions.
Let the player answer.
8.
Inside the Football Coaching Hub, I share the 9 principles I use to guide player decisions—without killing their creativity.

No patterns. Just real decisions.
Built for match-day freedom.

👉 Learn more: skool.com/football-coach…Image
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More from @Coach_Osku

Jul 25
Too many players hide.
They play it safe.
They pass when they should dribble.
They stop trying after one mistake.

If you want real attacking players—
You need to coach bravery.

Let’s talk about the most misunderstood trait in player development 🧵 Image
2.
“Bravery” gets misused in coaching.

It’s not running hard.
It’s not shouting louder.
And it’s definitely not reckless play.

Bravery is this:

→ Taking initiative when it matters
→ Trying something, even if it might fail
→ Playing without fear—but with purpose
3.
Brave players…

• Try to beat their man
• Attempt risky passes under pressure
• Create space with feints
• Demand the ball even after a mistake

That’s where confidence is built.
That’s how match-winners are developed.
Read 8 tweets
Jul 24
Possession.
Shots.
Passes.
xG.

Coaches get bombarded with data.
But most of it’s just noise. 📊❌

If you want to evaluate the game properly…
You need to focus on signal—not generic stats.

A thread on how to block the noise 🧵 Image
2.
Most post-match analysis looks like this:

🟢 We had 60% possession
🟢 We made 400 passes
🟢 We had 10 shots

Okay... and?

Did your team actually play the way you wanted?
Or just rack up sterile numbers?
3.
Here’s the trap:

You start chasing the data instead of the behaviours.
And forget that the goal isn’t possession.

The goal is to control the game.
The goal is to create chances with purpose.
The goal is to compete.
Read 9 tweets
Jul 23
Most players look sharp when the tempo is slow.
But what happens when the game gets fast, messy, and real?

That’s where technique breaks down.
Unless it’s trained to survive speed. ⚡

Let’s talk: Technique at Speed
(A thread for serious coaches) 🧵 Image
2.
Football is played at tempo.
You don’t get 5 seconds to prepare your touch.

If your training slows down to get things right...
You’re preparing for a version of the game that doesn’t exist.

Technique has to hold up under pressure.
At real speed.
3.
Here’s the trap:
Clean passes and sharp touches in low-intensity drills.

Looks good.
Feels good.
Means nothing.

You’re building habits that fall apart the second chaos hits.
Read 9 tweets
Jul 22
Before tactics.
Before fitness.
Before systems.

There’s one truth in football:

If your players don’t master the fundamentals,
they’ll struggle the moment the level gets higher. 🧵 Image
2.
Too many youth teams are drilled on shape and structure…

…but the players can’t:

– Control under pressure
– Pass with both feet
– Stay calm in tight spaces
– Scan and decide fast

These are non-negotiables at the next level.
3.
Tactics fall apart
when players can’t execute basic actions.

You can’t press if players can’t win 1v1s.
You can’t build up if they can’t receive properly.
You can’t counter if the first pass after winning the ball is poor.

Everything starts with fundamentals.
Read 6 tweets
Jul 17
Tactical masterclasses are everywhere.
Pro teams. Shape. Pressing traps. Build-up patterns.

They’re fun to watch.
But dangerous to copy.

Here’s why coaches must be careful applying these at youth level 🧵 Image
2.
Watching elite tactics is exciting.

You feel smarter just listening.
And you might be tempted to copy what you see.

But here’s the truth:

Most youth players don’t need more tactics.
They need to understand the game.
3.
Before you teach pressing triggers,
Ask:
❓Do my players know when to press at all?

Before you teach a 3rd man run,
Ask:
❓Can they combine under pressure?

Before you teach rotations,
Ask:
❓Can they scan and make decisions on their own?
Read 8 tweets
Jul 15
Football is a players’ game.
(Or at least—it should be.)

But too many coaches try to remote-control every moment.
That only kills instincts.

Here’s why principles, not constant instructions, unlock real performance 🧵 Image
2.
The game moves fast.
Too fast for real-time instructions.

If your players need you to guide every move—
you’ve already lost the moment.

That’s not coaching.
That’s control.
3.
Tactics matter.
But rigid tactics create robots.

As soon as the opponent does something unexpected—
your structure collapses
your players freeze
and you’re shouting like crazy from the sideline.
Read 8 tweets

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