In Switzerland, every 1 in 7 adults is a millionaire , 5x more than the US.
I dug into how they actually build wealth.
Here are 7 Swiss money rules that quietly beat the hustle culture: 🧵
Switzerland has the world's largest percentage of millionaires.
AND they have 1 billionaire for every 80,000 people.
What's the Swiss secret – is it all about banking and neutrality?
To start answering this question, here's an interview with some locals: 📹
Before we dive in, here's the low-down:
• 14.9% of Swiss adults are millionaires
• That's nearly double the rate of the US (8.8%)
• Yet Switzerland isn't even in the top 10 for average income
So how do they do it?
It's all about some key mindset shifts – here's a clue:
They Rent for Life (& They Love It)
Shocking fact: Only 41% of Swiss own their homes.
In the US? It's 65%.
Swiss millennials aren't obsessed with buying houses.
Why? They invest the difference in high-yield assets instead. Meanwhile...
They Treat Saving Like a Bill
Most people save what's left after spending. The Swiss? They spend what's left after saving.
They automate 20-30% of their income into savings BEFORE touching it.
It's not about willpower. It's about systems.
But saving alone won't make you rich:
Swiss People Invest in Themselves
The average Swiss spends 5-10% of their income on education and skills.
Every year. They're not chasing degrees. They're after specific, high-value skills.
The Habsburgs family ruled Europe for centuries & gave the world emperors, queens & even popes.
But, their inbreeding strategy left them deformed along with endless Wars and betrayals.
Here's the dark story of Europe’s most cursed royal family 🧵
1. Their first weapon was strategic marriage.
- The Habsburgs started small, just obscure nobles in 11th-century Switzerland. No armies, no fame, nothing special. But their weapon wasn’t the sword, it was patience.
- By carefully arranging marriages instead of wars, they slowly climbed the ladder. Within a few centuries, they were emperors who ruled vast parts of Europe.
2. They had “The Lucky Austria” Motto.
- Their secret strategy was summed up in one ruthless line: “Let others wage war; you, lucky Austria, marry.”
- While kings wasted blood and treasure on battlefields, the Habsburgs used weddings as battle plans. In less than 200 years, they secured crowns across Spain, Hungary, Bohemia, the Netherlands, and Italy
Mars Family is the world’s largest chocolate makers including Snickers, Mars, M&M's...
But their billion dollar fortune is built on Mu*d3rs, Child S|@very & Cover ups.
So secretive that even their headquarters is “anonymous.”
Let’s uncover the bitter truth behind this sugar empire.🧵
1. Children tr@ff!cked to collect Cocoa.
- In 2021, Mars was sued over allegations of forced child labor. 8+ Malian adults claimed to be trafficked as children slave labor on cocoa farms.
- Mars Inc. profited from the illegal work of children, some of whom were kidnapped or sold by their parents.
- The lawsuit even said, the children using machetes, chemicals, 70% of the world’s cocoa comes from West Africa, where Mars sources much of its chocolate.
2. Jacqueline Mars k!||ed a pregnant women and was just fined.
- In 2013, Jacqueline Mars, heir to more than $20 billion fortune, was driving an SUV that struck a minivan, driven by woman who was 8 month pregnant.
- The unborn baby died after his mother suffered multiple, critical injuries. An 86 year old woman was also killed. Five people were injured and hospitalized.
- Even though she pled guilty in court, she wasn't even sent to jail, just a small fine and the case was settled under the table.