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Aug 30 15 tweets 5 min read Read on X
Elon Musk poached 18 of Mark Zuckerberg's top AI engineers.

Zuckerberg tried to keep them with $250 million each.

But Elon offered something beyond money, and they left Meta instantly.

Here’s the irresistible deal that won over Zuck’s team: Image
1 Meta is spending $70 billion on AI this year alone.

They acquired Alexandr Wang's startup for $14.3 billion and assembled one of the world's most elite AI teams.

Which is why no one could explain what started happening in February 2025...
Engineers started leaving.

Not for Google. Not for OpenAI.

They were joining a startup with 1,200 employees.

A company that couldn't match Meta's compensation...

But it could offer something 10x more attractive:
xAI, Elon Musk's empire.

Talent was bleeding from Meta:

• Xinlei Chen specialized in multimodal AI at Meta.
• Ching-Yao Chuang worked on vision and video.
• Alan Rice managed critical data centers.

Meta had to make a desperate offer... Image
Meta offered $250 million for each of the workers.

• $100 million signing bonuses
• Direct access to Zuckerberg
• Unlimited resources

They left anyway. And what makes it worse?
To put it simply: Mission beats money.

• Meta is building AI for commercial dominance.
• xAI's building AGI to "maximize truth-seeking."

Engineers want their work to shape humanity's future.

But the second factor is even more powerful:
Speed.

• At Meta, launching requires months of approvals.
• At xAI, ideas become products in weeks.

No committees. No bureaucracy. No pointless meetings.

And on top of that, Musk promises:
"Vastly more market cap growth potential."

Tesla and SpaceX made early employees worth tens of millions.

xAI could soon be bigger than both.

But here's the genius nobody talks about: Image
Musk raids his own companies, too.

More than 40 former Tesla employees joined xAI.

Why? They bring hardware expertise that Meta can't buy.

Look at Daniel Rowland:
Daniel led Tesla's Dojo supercomputer; now he's building xAI's Colossus data center.

Think about the advantage:

• xAI gets AI researchers from Meta
• Systems engineers from SpaceX
• Hardware experts from Tesla

Meta can't replicate this cross-pollination:
The ripple effects are reshaping Silicon Valley.

Microsoft started matching Meta's offers.
Google acquired entire startups for their teams.
OpenAI's CEO called it "pro-athlete level" compensation.

Everyone's desperate except Musk:
The truth is brutal for Zuckerberg.

The pool of elite AI researchers is tiny. He admits it himself.

Whoever gets the most wins AI's future.

Right now, Musk's winning.

And he's not losing anytime soon, this proves it:
Engineers aren't following money anymore.

They're following leaders with compelling visions.

Musk's huge following on X isn't an ego play; it's a 24/7 recruitment magnet.

This principle applies far, far beyond tech:
When you share your authentic story and insights like Musk...

• Top talent aligns with your mission
• Investors see your unique values
• Customers are pre-sold on trust

Today, your personal brand is the ultimate competitive advantage.

Ready to build it?
Thanks for reading! A bit about me:

2 years ago, I cofounded
@TheWest_Report
— a premium personal branding agency for world-class founders, executives, and investors to dominate socials.

If you enjoyed this, hit "follow" for more breakdowns! Image

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More from @TheWest_Report

Aug 30
🚨 Apple attempted to remove X from the App Store.

No notice. No reason. Just intimidation.

But rather than retreat… Elon went directly to Tim Cook’s office.

What followed was a face-to-face clash that rattled Apple: 🧵 Image
Late 2022. Elon just paid $44 billion for Twitter.

He's slashing costs.
Firing content moderators.
Reinstating banned accounts.

Apple watches silently from Cupertino.

Then something happens that could kill Twitter overnight...
Musk claims Apple threatened to pull Twitter from the App Store.

Apple controls over half the US smartphone market. Without them, Twitter dies.

No downloads. No updates. No revenue.

But Apple's silence revealed something even more dangerous:
Read 18 tweets
Aug 29
Trump just slammed Brazil with 50% tariffs.

The headlines say “trade war.” Wrong.

It’s about a Brazilian judge who violated U.S. citizens.

Alexandre de Moraes is about to learn why you don’t mess with America.

Here’s the untold story:

A thread 🧵 Image
Meet the judge who runs Brazil's Supreme Court.

Alexandre de Moraes wields power American judges could never touch.

Jail anyone. Censor anything. No oversight required.

In 2024, he picked a fight that would cost Brazil billions:
August 30th.

Moraes banned Twitter across Brazil, and 200 million people lost access overnight.

Why? Elon Musk refused to delete government critics.

But that was just Moraes' opening move...
Read 13 tweets
Aug 28
Sec. of State Marco Rubio's new interview just went viral.

And he's NOT talking about defense spending.

Instead, he revealed mind-blowing facts about underground warfare & nuclear strikes that 99% of Americans wouldn't know.

Here are my top 8 takeaways from his interview: 🧵 Image
1/ Rubio now holds two positions simultaneously:

Secretary of State and National Security Advisor simultaneously.

First person since Henry Kissinger in 1975.

Trump also made him Acting USAID Administrator and Acting National Archivist.

Four major roles under one person
2/ Strategic patience in action:

Rubio revealed Trump's actual decision-making style.

"Tremendous strategic patience to do a limited operation and then move off the mark."

Defined goals, executed precisely, then stopped. Not the impulsive leader critics claim.
Read 14 tweets
Aug 28
Americans pay 8X more than Europeans for the exact same drugs.

When Trump uncovered the scam, he gave Big Pharma an ultimatum:

“Cut the prices in 60 days… or make the world pay.”

Pfizer, Ozempic, and Eli Lilly just hit back.

Here’s the ugly scam Trump exposed (and his genius plan): 🧵👇Image
The pharmaceutical industry has a dirty secret.

Americans pay 8x more for the exact same medications.

Insulin?

$300 in America vs $30 in Germany.

But one man decided to end this system entirely...
Trump sent letters to 15 pharmaceutical CEOs.

His ultimatum was simple:

• Stop charging Americans more than other countries.

• Or face government intervention.

His weapon? A policy so aggressive it will reshape global healthcare:
Read 14 tweets
Aug 27
JD Vance stopped the UK government from spying on your iPhone.

Britain gave Apple 2 choices:
Hand over global data access
Or pay $10M a day

Everyone said Apple couldn’t win.

So Vance went head-to-head with the UK himself—here’s how he crushed them: 🧵👇 Image
First, some context.

In early 2025, the UK government invoked its "Snooper's Charter."

This gave them power to force tech companies to break their own encryption.

Apple was their first target:
The demand was simple but devastating.

Create a backdoor into iCloud that would let the UK government access any user's data.

Not just UK citizens. All 1.5 billion Apple users worldwide.

The penalties for refusing were brutal:
Read 14 tweets
Aug 26
Sec. of State Marco Rubio’s viral interview isn’t about tariffs or China.
He revealed a secret $50M State Dept. shadow agency that tried to silence Americans and erase free speech. Here’s what you need to know: 🧵 Image
It all started innocently enough 10-15 years ago.

The State Department created a program to counter terrorist messaging from al-Qaida and ISIS.

Who could argue with that?

But here's where it gets disturbing...
After the 2016 election, the program's focus shifted to targeting "foreign interference" in elections.

By 2020, it had morphed into something far more sinister:

A government-funded operation targeting individual American voices.
Read 17 tweets

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