🧵Let me explain why fixing your resume is not what gets you interviews (and what actually does): 
I’ve helped 300+ people (with but also without sales experience) land 6 figure+ sales roles across all top F500 & Unicorns logos
Most were stuck getting ghosted or rejected for months.
The problem wasn’t "skill" or "experience".
It was that hiring managers only saw them once.
Most were stuck getting ghosted or rejected for months.
The problem wasn’t "skill" or "experience".
It was that hiring managers only saw them once.
In sales, you never close a deal with one touchpoint.
It takes a few relevant TP to convert a prospect.
The same principle applies to you when YOU are the product.
If a hiring manager only sees your resume, you’ve already lost.
It takes a few relevant TP to convert a prospect.
The same principle applies to you when YOU are the product.
If a hiring manager only sees your resume, you’ve already lost.
The resume is just a checkmark:
✅ “Okay, this person can probably do the job.”
But it doesn’t intrigue enough.
It doesn’t make them want to meet you.
You need to force consumption.
✅ “Okay, this person can probably do the job.”
But it doesn’t intrigue enough.
It doesn’t make them want to meet you.
You need to force consumption.
In the Incubator, we build for you what I call an Interview Stack:
A sequence of assets that make hiring managers consume your value from multiple angles:
1. Résume → logical credibility
2. Loom video → emotional connection
3. Brag Book → proof of performance
4. Territory Plan → strategic thinking
A sequence of assets that make hiring managers consume your value from multiple angles:
1. Résume → logical credibility
2. Loom video → emotional connection
3. Brag Book → proof of performance
4. Territory Plan → strategic thinking
When a hiring manager reads your résumé, watches your Loom, and flips through your Brag Book…
They don’t just think “qualified.”
They think “ok, we need to talk to this person.”
That’s when the interview floodgates open.
They don’t just think “qualified.”
They think “ok, we need to talk to this person.”
That’s when the interview floodgates open.
This is why “applying to 200+ jobs a day” is a clown strategy.
LMAO there aren’t even that many companies worth working for anyway.
Stop burning bridges with the few that actually matter.
You don’t need more applications - YOU NEED MORE CONSUMPTION.
The more a company consumes you in ways that add to their bottomline, the more they want to buy (YOU!)
LMAO there aren’t even that many companies worth working for anyway.
Stop burning bridges with the few that actually matter.
You don’t need more applications - YOU NEED MORE CONSUMPTION.
The more a company consumes you in ways that add to their bottomline, the more they want to buy (YOU!)
Now you know why you’re not getting interviews - and how to fix it.
If you’d rather figure it out yourself, you’ve now got the strategy.
If you want me to build this entire system for you, that’s what we do inside the Incubator.
See if you qualify:
insidethecocoon.com
If you’d rather figure it out yourself, you’ve now got the strategy.
If you want me to build this entire system for you, that’s what we do inside the Incubator.
See if you qualify:
insidethecocoon.com
And if you want power plays, tactics and actionable advice on what to do AFTER you've secured you interview to breeze through the hiring process, join my newsletter (& receive instantly the free 5-day hiring roadmap to get ahead):
insidethecocoon.com/blueprint
insidethecocoon.com/blueprint
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