Here are 8 prompts that turn any rough idea into market research, customer pain analysis, competitor maps, pricing tests, and an MVP plan in minutes 👇
1/ Market Sizing
Prompt: "You are a senior strategy consultant who has sized markets for Goldman Sachs, McKinsey, and Sequoia portfolio companies. My business idea is [describe idea in 2-3 sentences].
I need a rigorous bottom-up market sizing, not a top-down guess. Start by defining who exactly buys this, how many of them exist, how frequently they would buy, and what they would reasonably pay. Build TAM from that. Then narrow to SAM by filtering for the geography, segment, and channel I can actually reach in year one.
Then give me SOM based on realistic capture rate given my stage, team, and resources. Show every assumption explicitly and tell me if any assumption is the one that breaks the whole model if it's wrong. End with a single verdict: is this market large enough to build a venture-scale business, a profitable small business, or neither?"
This one prompt saves you from building a real product inside a fake market.
2/ Customer Pain Analysis
Prompt: "You are a senior UX researcher who just completed 60 in-depth customer interviews for a new product in the [industry] space. The product concept is [describe it]. Synthesize the findings the way a McKinsey analyst would present them to a founding team.
Give me the 5 most acute pain points this customer segment experiences, ranked by severity and frequency. For each pain point tell me: how disruptive is this to their daily work or life on a scale of 1 to 10 and why, is this a hair-on-fire emergency or a chronic low-grade frustration, are they currently spending money or time to manage this pain and if so what are they using, why is the current solution still failing them, and what emotional language did customers use when describing this problem.
End with a paragraph on which single pain point represents the sharpest entry wedge and why."
If no pain point scores above a 7, the idea needs to change before anything else does.
Perplexity can now research like a Wall Street analyst for free.
Here are 10 insane Perplexity prompts that turn earnings calls, SEC filings, news, and market data into investment briefs in minutes:
(Bookmark this for later)
1/ The Company Deep-Dive Prompt
Prompt:
"Act like a Wall Street equity research analyst.
Research [COMPANY NAME / TICKER] using the latest earnings calls, annual reports, SEC filings, investor presentations, and credible news sources.
Give me a complete investment brief covering:
- What the company does
- How it makes money
- Main business segments
- Revenue growth
- Profitability
- Competitive position
- Key risks
- Management commentary
- Bull case
- Bear case
- Final analyst-style summary
Cite sources for every major claim."
This turns Perplexity into a research desk.
Instead of opening 27 tabs, you get the whole company explained in one clean brief.
2/ The Earnings Call Breakdown
Prompt:
"Analyze the latest earnings call for [COMPANY / TICKER].
Extract:
- Management’s main message
- Revenue and profit commentary
- Guidance changes
- Demand signals
- Margin pressure
- Capex plans
- AI, cloud, software, or product mentions
- Analyst concerns from the Q&A
- Any language that sounds more bullish or bearish than last quarter
Then summarize what investors should pay attention to."
Earnings calls are where companies reveal what they want the market to believe.
This prompt helps you separate the actual signal from the corporate script.
They import every lecture transcript into NotebookLM, ask it to predict exam questions, then build a study guide around those exact questions.
Here is the full workflow 👇
Step 1: Grab the transcript of every lecture. Most universities auto-generate them. YouTube has them too. Paste them all into one NotebookLM notebook.
Step 2: Run this prompt first:
"You are a professor who has taught this subject for 20 years. Based on everything in these lectures, predict the 10 most likely exam questions. Rank them by how frequently the concepts appeared across lectures."
Do not ask for a summary. Ask for predictions. That single word changes everything the output gives you.
Step 3: Run this immediately after:
"Now build a one-page study guide structured entirely around those 10 questions. For each question, give me the core concept, the most common mistake students make, and a one-sentence answer I could write under pressure."
You now have a study guide built around what will actually be tested. Not what feels important. Not what the professor spent the most time on. What the exam will ask.
🚨 Top Stanford students have a secret Claude study workflow.
They don’t “read textbooks” the normal way anymore.
They upload chapters into Claude, run 5 prompts, and understand more in 30 minutes than most students get from 4 hours of highlighting.
I thought this was exaggerated.
Then I tested it on a brutal economics textbook.
It was real.
Here’s the exact system:
1. The Core Idea Decoder
Most textbooks bury the real concept under pages of examples, side notes, and filler explanations.
Students finish chapters and still can’t explain what mattered.
Paste this first:
“Read this chapter and identify the 3 most important ideas a top student must deeply understand. Ignore trivia. Ignore low-value details. For each idea: explain it simply, explain why it matters, and explain how it connects to the rest of the chapter.”
This instantly separates signal from noise.
You stop memorizing pages.
You start seeing structure.
2. The Professor Test Predictor
Good students study content.
Great students study how content gets tested.
Paste:
“If you were a Stanford professor writing an exam on this chapter, what 10 difficult questions would you ask to reveal whether a student truly understands it? Include conceptual traps, application questions, and common mistakes.”
This changes everything.
Because the brain remembers differently when it expects to be tested.