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Kinda neat fact, although we've had Merchandise piracy, we've not had Book piracy or far as I can tell even resale. :)

We are barely known (that helps), but more than that, I think each of our backers wanted to support us, not just consume a product.
It is up to us as creators to foster #opportunities for folks to see the difference, understand the difference, and communicate our abilities to PROVE the difference, between #Consumption, and Investment.
As creators we definitely understand #Investment, but communication is often tough.

Many of us are naturally #Abrasive or #Shy. Neither lending expertly to marketing or community engagement. You can learn to leverage either but it's often not a given.
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