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The #AcceDin doctrine about The Next Billion User.

MD of a prominent VC firm told me, "I've been only hearing about the POTENTIAL of India for past 20 years"

Lets start with e-commerce.
The #30bn in 2018 is aimed to grow 3X and touch $85bn by 2024. BUT
It was supposed to be #55bn by 2018. And about $100bn by 2020. livemint.com/Consumer/PUG9A…

Well...
2014 vs 2019. It looks like this if we single out a e-commerce player. The 1bn is a permanent moving target?

The Keyword is OMNI-CHANNEL
Why?
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