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🚨 Meet the BBC’s undercover US Voters!
For Americast and Newsnight, I’ve created five characters - informed by research from Pew - to investigate what voters are exposed to and recommended across social media at a turbulent time for US politics.
bbc.co.uk/news/world-us-…
For Americast and Newsnight, I’ve created five characters - informed by research from Pew - to investigate what voters are exposed to and recommended across social media at a turbulent time for US politics.
bbc.co.uk/news/world-us-…
Learn all about who they are & what they’ve seen so far on the first episode of the new-look Americast podcast & on Newsnight last night.
The characters reflect views across the political spectrum in the US and have 5 social media profiles. bbc.co.uk/sounds/play/p0…
The characters reflect views across the political spectrum in the US and have 5 social media profiles. bbc.co.uk/sounds/play/p0…
The profiles are informed by data from Pew, which defined nine different typologies of US voters after conducting a wide-ranging survey in 2021.
The BBC has selected five of those nine types and based characters on those. More on how I created them here.
Let’s meet them…
The BBC has selected five of those nine types and based characters on those. More on how I created them here.
Let’s meet them…
