Discover and read the best of Twitter Threads about #BFCM

Most recents (5)

Hard work never goes in vain. This is what I got on Amazon for BFCM for one of my client. A whopping ROAS of 15 with sales in six digits.
And these numbers will improve further due to attribution model and delayed reporting in Amazon ads.
Get in touch with me via DM if you want such amazing results.
Read 3 tweets
Here’s a spending strategy that can help you scale during high competition times like Black Friday:

- Use top ads + targeting
- Use stupid high budgets
- Very low bids
- Accelerated spending
- Auto rules at ad set and ad level (turn off low performers daily, reset next day)

⬇️
The campaign shouldn’t start spending after launch.

Gradually increase bids every hour or two until you start spending.

Goal is to beat out competition early/at low cost,then let retargeting campaigns drive purchases if they didn’t already convert in prospecting.
The automated rules will do the heavy lifting here.

FB automate rules are great but you can use tools like @revealbot to take it to another level.

Will go more in-depth on this OG strategy in the substack with examples and steps.

#metaads #bfcm
Read 4 tweets
5 Tools To Analyze & Beat Your Competitors This Holiday Season🚀😎

——-

Evaluate Google Ads of your competitors & stay miles ahead in Sales, ROI & Conversions
🏆 💰

🧵 #BFCM
To be successful in any type of advertising, whether it be on internet, TV, or local shop, you must keep tabs on your competitors and their tactics.

Competition research should be taken very seriously if you want to get ahead in your game.
1. Google Ad’s Keyword Planner

Type in a keyword that’s crucial to your business, and you’ll get data to better understand search trends and what you may need to bid to have your ads appear.

Pro Tip -Experiment with your own bids to find what works best for your campaigns.
Read 9 tweets
Google Shopping Ads are easily the most impactful Ads Ecom owners can have. They legit print money 💰

But 90% of the E-commerce & DTC accounts I audit are not using them to their full potential😤

Here are 7 steps to get maximum ROI & quick conversions by shopping Ads🏆

#BFCM
1. Your product titles should be perfect

👉🏻 Put the most important keywords at the front of product titles.

👉🏻Customize the title wrt product
Eg - If you are selling earphones, putting brand name before the product will be advisable. Not so for something like phone covers.
👉🏻 Only 70 of the 150 available characters in a title being visible in the Shopping ad.

Those limitations are even more significant on mobile devices where only a few words are shown.

This guide by DataFeedWatch is a good reference point. Image
Read 10 tweets
I’m willing to bet that when people look back at #BlackFriday2019 they’ll remember it as the year where the market saw a paradigm shift around direct-to-consumer retail. Independent businesses are thriving and they’re going to take down the big boxes & mass marketplaces.
Last year during #BFCM:

- Americans spent a record $14 billion online
- Shopify merchants hit a record $1.5 billion in sales globally

Let’s break some fucking records. 🔥
For my commerce geeks out there: I’m gonna be glued to this incredible data visualization that the team built all #BlackFriday2019. Live view of sales and orders per minute on Shopify, and a map view of how orders are moving across the globe. Check it out: datastories.shopify.com
Read 3 tweets

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