Discover and read the best of Twitter Threads about #Badvertising

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This article about the #GreenhouseGas emissions of the super-rich touches on something I stress repeatedly in my work with local authorities.

The carbon footprints of the wealthiest households are much bigger than the poorest…
theguardian.com/environment/20…
…and I’m not just talking about the mega-wealthy, I mean even just the moderately rich. But many councils are fearful of being seen to actively help the rich, so they conflate their #climateemergency work with work they are (often already) doing on tackling #FuelPoverty.
Don’t get me wrong, I’m not saying for one minute that councils should abandon efforts to tackle #FuelPoverty. That’s a social ill that should have been dealt with long ago and is a legacy of the UK’s largely crappy housing stock.

energyvoice.com/other-news/916…
Read 19 tweets
I just received this mailer for a candidate running for Oakland County Circuit Judge. It’s terribly designed. A quick thread to show why. 1/6 ImageImage
Let’s start with the concept of trying to get voters to think about a “four letter word” when they think of judges. This feels out of touch with the vast majority of people who rate judges higher on trust than most professions, and significantly more than lawyers. 2/6 Image
But why would you start a conversation with voters by trying to connect the negative phrase “four letter word” as a descriptor for yourself in relation to the position you’re seeking? 3/6 Image
Read 7 tweets

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