Discover and read the best of Twitter Threads about #BlackOwnedMediaMatters
Most recents (5)
What is @generalmills annual commitment to Black-owned media? Check this out. When the ill-fated app @quibi launched, they had ZERO track record. ZERO data. ZERO metrics. Yet they were able to sell out their $150M inventory. All of these major companies and ad agencies 1/ 
gave them money. Name me ONE Black-owned media company that could launch and lock up $150M with having to show ZERO DATA? This is how Black-owned media gets treated. I’m having my @blackstarnetwork sales team call General Mills today to ask what they are doing with 2/3
Black-owned media, especially since Golden Grahams is my favorite cereal. #WheresOurMoney #BlackEconomicSocialJustice #BlackOwnedMediaMatters 3/3
The reason you find it hard to believe is because you don’t understand the reality of Black-owned media today. First, there are VERY FEW Black-owned media who have actual reporters. That’s plural. It comes down to resources. #BlackOwnedMediaMatters 1/8
In the advertising industry, $322B is spent annually. Black-owned media gets .5% of that. That’s ALL Black-owned media. If you assess what is covered, it’s mostly sports and entertainment. And a lot of this is opinion. Not actual reporting. 2/8
The advertising industry doesn’t want to invest in Black-owned news. We are told that we aren’t “brand safe” due to the stories we cover: racism, police brutality, etc. Then there is the issue of Black folks actually supporting Black-owned media. 3/8
God knows exactly what we need at the right time. I was very emotionally spent driving home tonight. My segment on the millions, or perhaps billions that @wellsfargo has cheated Black folks out of was heavy. I saluted @ericadamsfornyc and NYC for refusing to open new accounts 1/7
because of their discriminatory past AND present. I also blasted Black civil rights groups for not demanding more from the company to repay Black folks for the harm they caused. And then my producer tells me that @pastormurph William Murphy wanted me to text him. So I did. 2/7
Now I had already gotten his number from @jamalhbryant. So I hit him up and he texts, “I want to share some new music with you.” So he sends me a link to his new song “Just Us.” Now last week I was on his IG Live for a bit as he played the song but I didn’t hear all of it. 3/7
For the 3rd time in a week, I’ve had people get mad because I’ve not covered a story they say needs attention. NOW do y’all see why this fight for Black-owned media dollars matter? I’m ONE PERSON. I don’t have producers or reporters I can assign to spend weeks investigating. 1/8
And some of these folks demanding I do something don’t even follow me, which means they likely aren’t even members of the #RolandMartinUnfiltered @BlkStarNetwork #BringTheFunk Fan Club. REPORTING costs money. It doesn’t just happen.2/8
So when I am posting about Black-owned media fighting for advertising, I need y’all to RT, repost and share. $322 BILLION is spent annually on advertising, and we COLLECTIVELY get .5% to 1%. The reason no Black-owned media outlet doesn’t do lots of news is $$$. 3/8
So I just got an email from a staffer of @speakerpelosi @team_pelosi: "Thanks for the request -Speaker Pelosi is not available." What did I ask? "Does Speaker Pelosi have ANY availability between now and Nov. 3?" #WheresNancy 1/4
I also talked to my man @MadisonSiriusXM, and he's been requesting @SpeakerPelosi to do his show for years and it hasn't happened. Yet both of us have had @senschumer on multiple times. #WheresNancy 2/4
It makes NO sense that @SpeakerPelosi's communications team IGNORES Black Media and won't book her. What should they do? They should have her doing Black media rounds AT LEAST once every six months. Target nationally syndicated radio shows; digital shows; and Roundtables 3/4
