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#Thread #Europe #trade #BrusselEffect :
With its huge market and an active commission, the EU can define and enforce standards. One economist calls this the “Brussels Effect”.
nzz.ch/pro-global/per…
With its huge market and an active commission, the EU can define and enforce standards. One economist calls this the “Brussels Effect”.
nzz.ch/pro-global/per…
Roughly simplified, it is about the global attractiveness and thus the power of the EU internal market with 450 million inhabitants. For example, if the EU sets rules on data protection, then US companies such as Facebook and Google must also adhere to them.
And because these corporations rarely feel like complying with specific data protection rules in every country in the world, they simply apply the strictest standards throughout the company and everywhere.
