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The 2021 edition of @EdelmanPR's annual global Trust Barometer recently came out and contains some fascinating insights relevant to the work of the #EnergyWeb community. (a brief thread)
edelman.com/sites/g/files/…
edelman.com/sites/g/files/…
Insight #1: Globally, people are more concerned about the #climatecrisis than they are about contracting COVID-19.
Insight #2: Three industries highly relevant for #climateaction - energy, automotive, and technology - saw trust backslide from the previous report.
Insight #2: Three industries highly relevant for #climateaction - energy, automotive, and technology - saw trust backslide from the previous report.
Insight #3: Business is now the most-trusted institution, more than NGOs, government, and media. Overall, business is seen as both ethical AND competent, a powerful combination when applied toward an issue such as #climatechange.
