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Are you not able to properly see your Facebook Ads performances on your Google Analytics reports? Let's talk about the ideal UTM setup on #FacebookAds for #Shopify stores.
[Bonus, Best Possible UTM Template Is Included Below! 🙌]
We see the most common mistake is Shopify merchants placing the UTM parameters in the Website URL section. This field should only include the landing page URL, and parameters should be excluded. DO NOT use UTM parameters in the URL field:
If you scroll to the "Tracking" section, there is a specific section called URL Parameters. 👇
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