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I used to think similarly about #Tiktok until a few months back. But having studied the platform in-depth, have come to disagree with the view that it’s a ticking time bomb. It’s as much a problem as any other social media platform .. will share my 2 cents..
#Digitalconsumers
#Digitalconsumers
When #TikTok acquired Musically and became the behemoth that it is today, nobody expected it to do so well and so quickly ! The platforms growth has been phenomenal ... so much so that Zuckerberg spent time discussing it in his shareholder meetings..
Why the platform does sooo well in India (and globally) has multiple reasons ...
1) Most social media apps started with a small user base, who eventually became big (influences) and started disseminating info and views to a larger base of followers / fans / users. Not TikTok!
1) Most social media apps started with a small user base, who eventually became big (influences) and started disseminating info and views to a larger base of followers / fans / users. Not TikTok!
