Discover and read the best of Twitter Threads about #HBOMax

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Thread: And I'm still not done with AT&T/Warner Media/HBO Max.

Here's a thread with my advice for Warner Media and where they should go from here with #HBOMax $T
Why Warner Media? Well, day-to-day, they’re really the folks running a streaming platform. All the partnerships and promotions run by AT&T are nice, but the content/product folks are responsible for making HBO Max succeed.
Step 1: Hold the line on Amazon for Prime Channels distribution and providing content for IMDb TV.

You read my column. You know why. Stay strong.

entertainmentstrategyguy.com/2020/05/29/mos…
Read 17 tweets
With all the #HBOMax news, realized I should look at my articles that help describe the drama. So quick threads of a "reading list" of EntStrategyGuy's *explainers* on streaming, with an HBO tinge. $T
First, and most importantly, I tried to value the impact of #GameOfThrones for #HBO. As far as I know, no one else has attempted an economic analysis as detailed.

decider.com/2019/05/21/gam…
Second, here's the directors commentary for that epic.

Again, in something few other analysts do, I explain step-by-step how I came to my conclusions. It's a how to guide if you want to learn how to do this yourself.

entertainmentstrategyguy.com/2019/05/23/how…
Read 5 tweets
Y’all can’t tell me you’re just waking up to racist policing.

Will & Carlton got pulled over for being Black in a Benz season 1, episode 6!!!!

THE FRESH PRINCE TOLD YOU DON’T ACT SURPRISED NOW 😩😭
I’m getting my whole life watching #FreshPrince from the beginning on #HBOMax and it is woker than I remembered!
ALSO Season 1 Hillary is EXACTLY like homegirl from Married to Medicine: LA (except Jazmin is smarter):
Read 4 tweets
Predictions are useless but predicting is invaluable (scenario planning)
@profgalloway #2020predictions
#Snap is less corrosive / damaging to teens
#Tesla trades at 3x the value of auto companies, worth more than Ford & GM combined, dramatically overvalued
#SherylSandberg 2nd best paid person who does the most damage (after Zuck)—she's erased from FB like Trotsky from photos
#HBOMax = like going to the Louvre & saying "let's scale this"—biggest brand blunder of 2018
#AWS is worth more than #Amazon—will be spun out
Choice is a bad thing, people want less choice but to be confident in the choices they're making
Read 9 tweets
My predictions for where every #emmy nominated series for Outstanding Drama / Comedy of the past 20 years will eventually end up in the #streamingwars

onezero.medium.com/the-tv-subscri…
+ predictions where @IMDB's Top 100 rated U.S. scripted series will end up in the #streamingwars

onezero.medium.com/the-tv-subscri…
@IMDb and finally, where every scripted U.S. series with 100+ episodes will land in the #streamingwars (the best for #bingewatching)

onezero.medium.com/the-tv-subscri…
Read 4 tweets
Warner vai lançar seu streaming ano que vem e se chamará HBO MAX! Terão conteúdos de: Warner Bros., New Line, DC Entertainment, CNN, TNT, TBS, truTV, The CW, Turner Classic Movies, Cartoon Network, Adult Swim, Crunchyroll, Rooster Teeth, Looney Tunes. MANO. DO. CÉU. 😱😱😱😱😱😱
Algumas pessoas ainda não tem noção do tamanho do anúncio desse #HBOMax, o streaming da Warner! O serviço reunirá TODOS OS CONTEÚDOS da própria HBO (#GameOfThrones, #Chernobyl, #BigLittleLies, #Westworld... todas as séries, filmes e documentários)… ->
O #HBOMax terá TODOS OS FILMES da Warner Bros. (quase 100 ANOS DE CINEMA, com franquias como O Senhor dos Anéis, Harry Potter, Matrix, Rocky) e New Line!!!! ->
Read 14 tweets
#TheOffice — the No. 1 streaming show — will leave @Netflix + be exclusive to @NBCUniversal's new service.

Hoarding beloved movies + shows for the rights holder's branded #streaming services will soon be the law of the land. Prepare yourselves.

hollywoodreporter.com/live-feed/offi…
The @WarnerMediaGrp streaming service — which supposedly soft-launches later this year — will reportedly be called "HBO Max"

tvline.com/2019/07/02/war…
Branding Quiz 👨‍🎓

1. If you owned a vast collection of brands, and were aggregating ALL of them into one pricey, direct-to-consumer offering, would you choose to name that offering after just ONE of the brands?

2. Isn't there enough brand confusion already with HBO Now/HBO Go?
Read 18 tweets

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