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The Booking Game

.... Elon Musk's solar business and straddled with "production hell" for the #Model X, things looked dicey. Till the book ings for the Model 3 kicked in. With nearly half a million bookings at $1,000 apiece, #Tesla's books saw an influx of $500 million (1/8)
and it has never had to look back since.

The opening of bookings is a crucial milestone in the launch of a new #car .... bookings have formed the cornerstone of the success of many #auto companies here, including the biggest of them all. It all started with #Maruti 800, (2/8)
which got over a lakh bookings when it was first launched, raising over half the investment needed to set up the plant to make the car. And then it got about one and a half lakh bookings when it underwent a generation change from the SS80 to the SB308.

That bookings (3/8)
Read 8 tweets
I do not know what Indira saw in him, but unofficially, every congress old timer knows Mohammed Yunus was father of Sanjay Gandhi.
Every paragraph in this thread will shake you and make you realize how much we lost to keep her bedventures, a secret.
On this day in 2001, died an
IFS Diplomat of Pak origin, close aide of Khan Abdul Gafar Khan & after independence got close to Nehru & subsequently his daughter Indira Gandhi Alias Maimuna Begum.
“This Mohammad Yunus was the man to openly cry his heart out when Sanjay Gandhi was killed in a plane crash.
He had in fact, admitted in his book ‘Persons, Passions and Politics’ that his son, Sanjay Gandhi was actually raised in terms of Islamic principles, and even circumcised accordingly.” (ISBN 10:0706910176)
How many of you knew that Indira planned to escape from India, but the
Read 17 tweets
SHOCKING details of HOW BARC TRP is/was/can manipulated.

Read this short thread in sequence as it contains some uncanny links, history, stakeholders, business and data science.

1/n
Start with basics:

Q. What is BARC and what do they do?
A. BARC India is an 'industry body set up' for TV audience measurement (TAM), which officially rolled out its services from Apr'15, replacing a JV of comp. Nielsen & Kantar which was performing the same task before.

2/n
Q. Wait! Why N&K's kicked out?
A. Long story in short- It came under serious credibility issues after NDTV sued them of whooping $1.3bn in NY court for fraud and manipulation in data in 2012.

(NDTV, those were the days😇)

Details (if interested)👇
3/n timesofindia.indiatimes.com/business/india…
Read 12 tweets
TRP SCAM: Mumbai Police launches an investigation into the manipulation of TV ratings.

Republic TV officers to be investigated.

@republic @MumbaiPolice
BARC (Broadcast Audience Research Council) used a agency called Hamsa Research Group which installed meters that tested these ratings.

Mumbai Police Commissioner says 2 Marathi channels and Republic alleged to be involved.

@MumbaiPolice @republic
Mumbai Police Commissioner has filed a case on criminal breach of trust. Says, will share the findings with the Union Information and Broadcasting Ministry.

@MumbaiPolice #RepublicTV @CPMumbaiPolice #BARC #ArnabGoswami #TRPScam
Read 11 tweets
#AajTak Journalist cum #CONgress Political Campaigner #MausamiSingh tutoring CONgressi with #RaGa Level IQ.

What is Script? How to Protest?
When to Shout? Which Slogans?

Journalists turned into Political Campaign Manager, Thats is the new low in #Journalism
#KrantiKari #Darbari
Another Gem by #MausamiSingh.
This time JCB Driver had higher IQ than Rahul Gandhi. 😜😜
Another achievement by #AajTak.
Public on streets shouting slogan against #AajTak.

Read 6 tweets

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