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There has been much action lately around #seafood #traceability, and last weekend I was eating #BlueHarborFishCo Albacore #Tuna - and noticed the claim on the can that they could track all the way back to the boat, and had a @MSCecolabel on the can. #fishery 1/n 
I was interested if a company could really go all the way back to the boat, so I looked on the blueharborfishco.com web site for fishing boat information. Here it discussed @MSCecolabel and that the trace back is "to a certified sustainable source and #fishing practice" 2/n
I was getting suspicious - #seafood #traceability back to the boat? I thought I would check the @MSCecolabel web site for information about this #Tuna #fishery - only 1 MSC web page has the MSC-C-54143 code, and that is a 279 page report that mentions this code 1 time 3/n
