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It's been a week since the Curation Team was disbanded – and since then I've seen foolish theories about our work.
I was a Curation Regional Lead and here's a necessary thread to understand what we used to do, how we impacted product and why our departure is a loss for Twitter🧵
I was a Curation Regional Lead and here's a necessary thread to understand what we used to do, how we impacted product and why our departure is a loss for Twitter🧵
🤔What did Curation do?
We're responsible for highlighting & contextualizing the most relevant stories that unfold on Twitter. Our work made it easy for customers to experience only-on-Twitter convos and get the most out of the platform, regardless of which accounts they follow.
We're responsible for highlighting & contextualizing the most relevant stories that unfold on Twitter. Our work made it easy for customers to experience only-on-Twitter convos and get the most out of the platform, regardless of which accounts they follow.
🦾How did Curation do it?
- Adding context to Trends to explain why it was trending
- Creating Moments by hand-picking Tweets to provide deeper context
- Creating live Moments to reflect ongoing stories
- Creating followable Topics to help users find what’s most relevant to them
- Adding context to Trends to explain why it was trending
- Creating Moments by hand-picking Tweets to provide deeper context
- Creating live Moments to reflect ongoing stories
- Creating followable Topics to help users find what’s most relevant to them
So close. There are actually about eight of those tiny little pieces holding everything up, and yes, all those teams got slashed.
Oh, and while the press is focused on how advertisers will handle changes to content moderation, I really think they should be focused on this:
Nobody is going to advertise on *or subscribe to* a site that isn't reliable.
And a whoooole bunch of SREs got laid off today.
Nobody is going to advertise on *or subscribe to* a site that isn't reliable.
And a whoooole bunch of SREs got laid off today.
For the record, "SRE" stands for "site reliability engineer". These are the people who keep this place functional - who make sure your tweet is published and your DMs delivered and your Space usable etc. - and they are, quite literally, the backbone of this company.
