Discover and read the best of Twitter Threads about #MausamIsAwesome
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We at @weatherindia are celebrating 600% growth in monthly web traffic at the end of 50 months of editorial operations.
Along the way, we saw many ups & downs! We learnt critical lessons about digital media, science writing & weather forecasting in India.
Here's a compilation👇
Along the way, we saw many ups & downs! We learnt critical lessons about digital media, science writing & weather forecasting in India.
Here's a compilation👇
Four years ago, @timesbridge joined hands with @IBM to make weather & science news popular in India with the theme #MausamIsAwesome! Initially, we assumed our audience was very niche & planned to grab their attention with detailed, expertly curated features.
Alas, we were wrong!
Alas, we were wrong!
Appetite for #ScienceWriting was no longer limited to an ‘urban-elite India’, and instead of long commentaries, readers craved quick, actionable insights!
But mainstream media had limited space for sciency content, leaving a huge void. We were quick to recognise this gap!
But mainstream media had limited space for sciency content, leaving a huge void. We were quick to recognise this gap!
Meeting people and expressing emotions has taken a backseat for now😭
On #WorldEmojiDay2020, we look at emojis that represent seasons and our #DilKaHaal to an extent.
☀️ mein 😢
🌧️ mein 😀
❄️ mein ?????
Share in comments below how would you represent seasons in emojis!
On #WorldEmojiDay2020, we look at emojis that represent seasons and our #DilKaHaal to an extent.
☀️ mein 😢
🌧️ mein 😀
❄️ mein ?????
Share in comments below how would you represent seasons in emojis!
#Monsoons - those cloudy skies, the sound of thunder and heavy downpour - nature's way of sharing its happiness with us 🌈⛈️
#MausamIsAwesome #WorldEmojiDay
#MausamIsAwesome #WorldEmojiDay
