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There are two things I optimize for when running @morningbrew social
1) building a community and 2) growth
here's a thread on how I approach community building
growth later
1) building a community and 2) growth
here's a thread on how I approach community building
growth later
1/ The coffee mug emoji
This is by far MB’s most powerful community signal
If a picture speaks a thousands words, this emoji speaks a thousand characters
☕️ IS Morning Brew at this point
It conveys you read, work at, or love the Brew, all without saying a word
This is by far MB’s most powerful community signal
If a picture speaks a thousands words, this emoji speaks a thousand characters
☕️ IS Morning Brew at this point
It conveys you read, work at, or love the Brew, all without saying a word
2/ Consistent responses
MB gets nearly 10,000 mentions every month so it's hard to respond to everybody
but you have to in order to build brand affinity
so I created a consistent reply i could reuse
you compliment the Brew, you get a 🤝☕️
@fridaybeers was my inspo for this
MB gets nearly 10,000 mentions every month so it's hard to respond to everybody
but you have to in order to build brand affinity
so I created a consistent reply i could reuse
you compliment the Brew, you get a 🤝☕️
@fridaybeers was my inspo for this
