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Some tips for #MyObi organizers focusing on the north:
1. The north is not monolithic, try to suspend stereotypes - not speaking English does not mean uneducated.
Don’t make divisions worse by acting on tropes
1. The north is not monolithic, try to suspend stereotypes - not speaking English does not mean uneducated.
Don’t make divisions worse by acting on tropes
2. Audience mapping & segmentation is key: speak to needs, fears & aspirations e.g., 2 of 7 states with highest number of female led business are Bauchi & Gombe @FATEFoundation what will Obi do to improve business environment?
3. Door to door campaigns are great, use them to build visibility for Obi & Labour Party Logo & to sign up more volunteers. build a data base of volunteers who will eventually be party agents across 170k+ PUs.
