Discover and read the best of Twitter Threads about #Prioritising
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1/🧵
::: Prioritising SEO :::
I see this topic appear every so often ... and notice that people tend to look at mainly 3 things:
1) Some form of "value"
2) Some form of "ease" or "difficulty"
3) Some form of "cost"
But there is So Much More to look at!
>>>
#SEO #Prioritising
::: Prioritising SEO :::
I see this topic appear every so often ... and notice that people tend to look at mainly 3 things:
1) Some form of "value"
2) Some form of "ease" or "difficulty"
3) Some form of "cost"
But there is So Much More to look at!
>>>
#SEO #Prioritising
2/*
The first thing most people miss (and I do mean Most!), is ...
GOALS.
Yes, you are doing SEO - but:
* SEO is not a goal
* Ranking is not a goal
* Traffic is not a goal (unless you are ad-rev based)
Money, Opportunity and Visibility are Goals.
SEO is just a method!
>>>
The first thing most people miss (and I do mean Most!), is ...
GOALS.
Yes, you are doing SEO - but:
* SEO is not a goal
* Ranking is not a goal
* Traffic is not a goal (unless you are ad-rev based)
Money, Opportunity and Visibility are Goals.
SEO is just a method!
>>>
3/*
So the first thing you should be "scoring" your priorities by is the Goal they will be contributing to.
In most cases, that's going to be Money (Rev., Profit, via Traffic, via Rankings, via Keywords etc.)
But SEO can be for other goals too!
>>>
So the first thing you should be "scoring" your priorities by is the Goal they will be contributing to.
In most cases, that's going to be Money (Rev., Profit, via Traffic, via Rankings, via Keywords etc.)
But SEO can be for other goals too!
>>>
