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Onward to the next panel at #ProjectAnime19: “Adopting Japanese Properties for a Global Audience” w/ Maya Kambe fr. Paramount, Tony Ishizuka, VP Int’l Productions - Sony PIctures, & David Uslan fr. Uslan Entertainment.
As far as western adaptations of JP anime/manga content, “no one has cracked the code. But it also depends on your expectations. If you’re expecting a James Cameron-sized blockbuster, that’s a different challenge than if you’re going for smaller production.” - Tony Ishizuka
“It comes down to story & character. I’ve seen an increase in stories that have more universal appeal — that work locally and can be enjoyed globally. Eventually, we’ll see more content that will check all the boxes for global audiences” - David Uslan #ProjectAnime19
Read 15 tweets
Dallas Middaugh @dallasmiddaugh ‘s opening remarks at Project Anime in LA described anime & manga as “going through a period of radical change” - as overseas interest & availability of content from Japan has grown + increased investment fr. overseas #ProjectAnime19 #AX2019
“When I started in this biz, JP rights holders weren’t interested in markets outside of Japan - at most, int’l licensing was only 5-15% of their revenue. To them it was like sofa change.” -@dallasmiddaugh #ProjectAnime #AX2019
“In 2015, I moved to manga publishing to anime. I was used to US book publishing, where bks usually need 1-2 years in advance for licensing, marketing, production/translation. When I moved to @Crunchyroll, we were lucky if JP anime production companies gave us a week lead time.”
Read 17 tweets

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