Discover and read the best of Twitter Threads about #SpamUnitEconomics

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Say Goodbye to #Spam calls & SMS. This TRAI initiative might KILL Truecaller alongside spammers👇
TRAI has yesterday announced that the telecom operators including Jio, Airtel would need to use AI filters from 1st May to block spam messages and calls.

ALL BUSINESSES ARE SUBJECT TO THE REGULATORY RISK AND THIS ANNOUNCEMENT IS GOING TO IMPACT A LOT OF BUSINESSES.

#Truecaller
#Truecaller - The app has built its business strategy on spam tagging and it is one of the 4-5 apps on every Indian phone. In fact, we might uninstall all other apps but not Truecaller.

Now, it might see big EXODUS of users in case the AI filters work as expected.
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