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Some more thoughts on $SFIX's evolving consumer proposition and how it's army of stylists may be an increasingly valuable asset.
#StylistsAreTheNewCAC
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#StylistsAreTheNewCAC
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Stitch has approximately 6,000 stylists on the payroll which probably costs something like $150 million annually. This is a relatively large expense for the company of this size.
This investment is unique in apparel ecom and I do not believe that it is currently thought of as a strategic differentiator by the investment community.
