Discover and read the best of Twitter Threads about #TikTokWorld2022
Most recents (3)
This just in: We've introduced 🚨 two new tools 🚨 on TikTok Creator Marketplace to help you find the best creator for your brand's needs:
#TikTokWorld2022 (1/3)
#TikTokWorld2022 (1/3)
First up is Match, an AI tool which generates a custom list of up to 200 creators in under 30s. Match is designed to increase approval consensus up to 2X compared to human-generated lists. #TikTokWorld2022 (2/3)
The other is Discovery via Open Application, where brands can now post a quick and easy application with specific criteria, allowing the perfect creators to come to you. #TikTokWorld2022 (3/3)
#ICYMI, we recently launched Shopping Ads — a 3-in-1 solution with new formats to adopt and combine: Video Shopping Ads, Catalog Listing Ads, and LIVE Shopping Ads.
Here's the breakdown from #TikTokWorld2022: 🧵 (1/4)
Here's the breakdown from #TikTokWorld2022: 🧵 (1/4)
Video Shopping Ads place hyper-relevant, shoppable videos across the FYP to connect you with customers most likely to buy. 🛍️
@AEO used Video Shopping Ads to promote their recent summer collection — driving sales with 40% higher ROAS. #TikTokWorld2022 (2/4)
@AEO used Video Shopping Ads to promote their recent summer collection — driving sales with 40% higher ROAS. #TikTokWorld2022 (2/4)
Catalog Listing Ads help scale + maximize conversion beyond the FYP, driving viewers to a new shoppable destination featuring products from merchant catalogs.
@ultabeauty used CLAs to scale more than 1K SKUs and saw a 76% lower cost per Add to Cart.
#TikTokWorld2022 (3/4)
@ultabeauty used CLAs to scale more than 1K SKUs and saw a 76% lower cost per Add to Cart.
#TikTokWorld2022 (3/4)
We're excited to introduce Focused View — an evolution of our video view objective — at #TikTokWorld2022. 🌍
Here's why this is big news: 🧵 (1/5)
Here's why this is big news: 🧵 (1/5)
First: On TikTok, every ad is played to a person who is paying attention. Even if they're multi-screening, people show real attention and focus when scrolling through the #ForYou Page. 👀 (2/5) #TikTokWorld2022
Second: Viewers have a choice to watch every second of every ad served to them — every view is voluntary. These voluntary views make people more receptive to messaging. (3/5) #TikTokWorld2022
