Discover and read the best of Twitter Threads about #ToTrackOrNotToTrack

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NEW: Our report #ToTrackOrNotToTrack shows that privacy-friendly advertising is possible *without* bankrupting online publishers. But in order to promote the uptake of alternatives, EU policymakers must create a regulatory push.

➡️Read the report: en.panoptykon.org/privacy-friend…

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The online advertising industry has become toxic – not only for users, whose privacy is notoriously violated, but also for publishers and advertisers. Only those who dictate the rules of the game – #adtech middlemen and large online platforms – benefit.

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Meanwhile, many users, publishers, and governments have conceded that this is unavoidable. That we either tolerate invasive digital ads, or else all of online publishing collapses. This is a false choice – there is a way to sustain online publishing *and* uphold privacy.

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