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Here's my 🧵 I mentioned yesterday on how Canadian authors, especially in niche industries like Christianity, are at the mercy of a handful of distributors who aren't equipped to match a rapidly changing industry.
As you know, #WhenWeBelong 'officially' launched last week. /
As you know, #WhenWeBelong 'officially' launched last week. /
The book was printed a month early, so orders were shipped early if you bought direct from the publisher. But when you buy from a retailer, either Chapters or a small bookstore, you're dependent on 1-3 (usually 1) distributor.
Distributors control availability. In Canada, that's Ingram, @parasourcecom , and Word Alive, (Amazon does their own thing).
My book sold out on Weds everywhere incl. Amazon. Sounds great right? Except the distributors didn't bring in remotely enough. How did they miss so bad?
My book sold out on Weds everywhere incl. Amazon. Sounds great right? Except the distributors didn't bring in remotely enough. How did they miss so bad?
