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We're doing it out in the open, because this is the kind of knowledge that dies in darkness and is so simple that people who've learned it completely forget to tell anyone else about it. Strap in. Some #ItchFunding functionality coming at you.
You've got a game on Itch and you want to sell a physical copy as an add-on. You just need to build a "reward tier" for that. If you know how to do free community copies, you know how to do this already. If you don't...well, we're about to learn TWO things.
Access your dashboard and click on your Edit Game button under the project you're trying to add rewards for. Sneakily hidden under the "More" menu tab, you'll find a button marked Rewards. Click it. 
